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Sales Development Representative

Semios

Semios

Sales & Business Development
British Columbia, Canada · Vancouver, BC, Canada
CAD 60k-70k / year
Posted on Jan 13, 2026

Who we are:

Agworld is the Collaborative Agricultural Information System of choice for 10,000+ growers, agronomists, ag retailers and contractors throughout the United States, Canada, Australia, New Zealand and South Africa to manage over 200 million acres of cropping annually. With Agworld, they are able to collect data at every level of their operation and share this data with everyone that matters to them. Agworld is the agricultural industry’s preferred system for creating crop plans, agronomic recommendations, fertilizer scripts, budgets, spray records, and a wide variety of reports.

With Agworld, service providers such as agronomists, ag retailers and contractors now have a way to digitally collaborate with their grower clients and vice-versa. Growers can digitally receive crop plans, recommendations, budgets and much more from their trusted partners, and send work orders, application records and other information to anyone who needs access to it. With Agworld you cut out unnecessary emails, phone calls and text messages, and instead can rely on having access to up-to-date information on your iPhone, iPad or computer at all times.

Growers, their staff, agronomists, input providers, contractors, banks, accountants, land owners and many other stakeholders are now able to work together on the same set of data.

Part of Semios Group

Agworld is part of Semios Group. Founded in 2010, Semios Group is a leading agricultural technology company helping growers, agronomists, and ag retailers manage over 100 million acres across five countries. Semios pioneered variable-rate pheromone-based mating disruption in orchards and has since expanded into a comprehensive portfolio covering crop protection, water management, frost control, automation, and a leading farm management information system. Semios Group includes trusted brands such as Semios, Agworld, Altrac, and Greenbook. We continue to drive the next generation of digital agriculture, supporting growers, agronomists and ag retailers in improving sustainability and profitability.

Who you are:

You’re motivated by making a real-world impact and care deeply about growers and the people who support them. You take the time to listen, learn, and understand the daily realities of farming and agriculture.

You believe great technology only matters when it truly serves its users. No matter your role, you value strong relationships, practical innovation, and collaboration built on trust.

Curious, collaborative, and impact-driven, you’re excited to help shape the future of digital agriculture alongside a team that shares your commitment to meaningful progress—for growers and for the industry.

What you will do:

The Sales Development Representative manages all top-of-funnel activity for the FMIS sales organization. This includes prospecting, qualification, early-stage engagement, and booking meetings that convert into revenue opportunities. The SDR ensures that Account Executives receive high-quality, well-researched leads, allowing them to focus on closing. This role is critical in sustaining pipeline health and driving predictable growth.

Position Responsibilities:

  • Identify and source new prospects that match our ideal customer profiles within ag retail and enterprise growers.
  • Conduct structured outbound prospecting through calls, emails, and social outreach.
  • Qualify inbound and outbound leads by assessing needs, fit, urgency, and buying potential.
  • Perform deep research on companies to understand challenges, priorities, and alignment with FMIS solutions.
  • Nurture early-stage leads through repeated outreach, content sharing, and product education.
  • Track engagement data to personalize messaging and improve conversion.
  • Book qualified meetings and provide detailed handoff notes to Account Executives.
  • Act as a bridge between marketing and sales by providing feedback on campaign quality, messaging, and targeting.
  • Use CRM and sales tools to maintain accurate data, activity logs, and pipeline visibility.
  • Prioritize leads based on qualification, readiness, engagement, and potential value.
  • Meet activity expectations (calls, emails, follow-ups) while balancing quality with volume.
  • Build buyer personas based on market research, customer behavior, and sales insights.
  • Contribute to ongoing improvement of SDR playbooks, workflows, and outreach sequences.

Qualifications:

  • Experience in lead generation or inside sales, ideally within agriculture, ag retail, or agtech
  • Strong research skills and the ability to quickly understand prospect pain points
  • Proven ability to manage high activity levels with disciplined organization
  • Comfortable with outbound calling and handling rejection
  • Clear communication skills with the ability to ask open-ended questions and actively listen
  • Familiarity with CRM systems and sales automation tools
  • Understanding of precision agriculture technology or willingness to learn quickly

Education, Experience, & Licensing Requirements:

  • Bachelor’s degree in Business, Agriculture, Technology, or a related field
  • Previous experience in a customer-facing role within an Ag Tech company
  • Strong self-discipline and ability to operate independently
  • High persistence and resilience when facing repeated rejection
  • Curiosity and willingness to learn new strategies, tools, and industry insights
  • Strong collaboration skills — able to partner closely with AEs, marketing, and peers
  • Ability to document details accurately and maintain clean CRM records
  • Able to manage daily workflow through structured systems such as time-blocking or task management

Salary range: $60,000 to $70,000 CAD per year plus commissions

We publish a salary range to provide transparency and represent the full growth potential of the role; as a result, offers are made based on demonstrated mastery and experience and generally fall near the midpoint.

Why this is the opportunity for you:

  • Purposeful Work: Make a global impact by advancing sustainable food production.
  • Our People: Work with a fun, collaborative, and supportive team.
  • Recharge: Generous vacation policy, company-paid holidays and year-end winter break.
  • Work Flexibility: Hybrid/remote working arrangements and strong work-life balance culture.
  • Office location that is convenient via transit and bike paths
  • Extended medical plan, Health Spending Account and Personal Spending Account, with premiums paid by the company
  • Group RRSP, which includes a 3% company paid match after one year of employment

At Semios Group, we value the full range of experience and perspectives people bring—not just what’s listed in a job description. If your background is a close match, we encourage you to apply. We believe diversity drives innovation and meaningful work, and we welcome applicants from all backgrounds. If you need accommodations during the interview process, please let us know.