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Senior Manager, Social Media

IMAX

IMAX

Marketing & Communications
playa vista, los angeles, ca, usa
Posted on Tuesday, July 23, 2024

IMAX is not your everyday entertainment experience. With over 50 years of history as a global innovator in entertainment technology, our employees and their careers have constantly gone beyond the ordinary at IMAX. We combine proprietary technology with industry-leading knowledge and relationships with top studios and filmmakers to create theatrical experiences that take audiences beyond the edge of their seats to a world they never imagined. IMAX has revolutionized the way people experience movies and continues to push the boundaries of entertainment experiences beyond blockbusters and into exciting new directions.

Come explore IMAX – where innovation, creativity and passion come together. Get inspired, get involved, and ignite your future with IMAX!

Job Description:

The Sr. Manager, Social Media spearheads the social strategy and analytics to grow the global IMAX channels. Reporting into the Sr. Director of Social Media, this dynamic role will help lead a creative team in curating engaging social campaigns, driving content development to amplify the iconic IMAX brand and elevate highly anticipated film releases.

What You'll Do:

  • Leverage data and analytics to inform IMAX social strategy and drive growth across Facebook, Instagram, X, TikTok, YouTube, and other emerging platforms

  • Lead brand and film marketing social strategy, ensuring ideas and concepts translate into a cohesive campaign and engages the IMAX audience

  • Oversee reporting, analyze channel performance, and provide actionable insights to meet KPIs and accomplish growth goals

  • Approve the editorial calendar and social content, ensuring best practices, effective messaging, and clear brand identity

  • Spearhead new initiatives by driving team creativity and innovation and staying up to date on industry trends

  • Communicate and present IMAX social strategy and performance for stakeholders, executives, and internal teams

  • Collaborate cross-functionally with internal creative and marketing teams and align on strategy to accomplish overall marketing goals

  • Develop relationships with studio counterparts and integrate IMAX into the creative direction of each film marketing campaign

  • Manage agencies and vendors, ensuring quality deliverables and encouraging innovative approaches

  • Act as a mentor for junior team members and train new hires, providing them with social expertise and best practices

What You'll Need:

  • 7+ years of experience in a Creative Advertising or Marketing Services role at an Entertainment company or agency

  • Degree in Marketing or related field

  • Familiarity with social tools such as Hootsuite, Sprinklr, Sprout, etc.

  • Expert in all social platforms, including Facebook, Instagram, X, TikTok, and YouTube

  • Strong verbal and written communications skills, including proofreading and editing

  • Excellent organizational, planning, time, budget and project management skills; highly-organized and detail-oriented, while thinking strategically and big picture

  • Self-starter and self-motivated with the proven ability to multi-task and deliver results in a fast-paced, high-energy environment

Compensation:

101,455.00 - 125,000.00

At IMAX, you will be part of a culture built on respect – we are committed to creating a welcoming and diverse atmosphere across our organization.

For consideration, please apply online. We thank all applicants for their interest in IMAX but only those selected for an interview will be contacted.