We all have important information we need to manage, and protecting it should be easy. Over 100,000 businesses and millions of people log in to 1Password to unlock smart, simple access to everything they care about. Our vision is to create a safer, simpler digital future for everyone, and our culture values simplicity, honesty and a human-centric approach to solving problems. Come help us unlock peace of mind so everyone can stay safer online.

The Director, Field Marketing and Corporate Events is accountable for increasing awareness of 1Password’s solutions within our target buyer communities and generating pipeline across our SMB, Mid-Market, and Enterprise segments through field marketing programs and events. You will craft the strategies and oversee the execution of field marketing to source new opportunities and accelerate pipeline to close. You will be responsible for the event experiences that grip prospective customers, accelerate their purchase evaluations, and energize them as they navigate their buyer journey.

You will lead the creation and execution of targeted field events and major industry trade shows to raise the awareness of and affinity for 1Password within our target persona. You will bolster 1Password’s presence in the Enterprise by creating experiences and offers that resonate with Cybersecurity buyers and leaders. You will partner with our Executive team to lead 1Password’s presence at trade shows and to create high impact 1Password-owned executive and customer field marketing events.

You are a detail-oriented events management expert who can take the lead from start to finish to execute events of all sizes. You pride yourself on your ability to plan, manage budgets, manage vendors, align internal stakeholders, and deliver surprising and delightful experiences. You are a “last mile” event marketer who believes in seeing your hard work all the way through to engagement that translates into pipeline. This role is an individual contributor to start, with the expectation of developing into a team leader role as the volume of events increases.

This is a Remote opportunity within Canada and the US.

What we're looking for:

10+ years of marketing experience building and leading high-performance field marketing functions in scale-up B2B SaaS companies.
Expertise in B2B field marketing strategy and execution targeting Cybersecurity and IT decision makers.
Hands-on experience in designing and delivering both major events and field programs at scale; an intensely capable events program manager.
Experience orchestrating high profile events such as major trade shows or major user conferences. Experience with RSA Conference, Blackhat, or Infosec London preferred.
Experience working with Sales leaders in SMB, Enterprise, and Customer Growth segments to develop a field marketing plan supporting the GTM strategy with events and regional programs
Growth mindset and industry leader; Exceptional leadership and communication skills; an inspiring leader that has experience hiring, retaining, scaling, and managing a high-impact team
Brings a systems-thinking approach to bear, troubleshoots and optimizes core activities, and can build frameworks that increase field events and tradeshow efficiency, predictably, scale.
Strong sense of ownership to proactively identify and drive alignment through solutions in ambiguous and high-growth environments with shifting priorities.
Ability to travel to support the hands-on execution of programs and events

What you can expect:

Establish the field marketing strategy, objectives, and key results in conjunction with Global Campaigns and GTM leaders for the SMB, Mid-Market, and Enterprise segments that align their priorities and guide the day-to-day execution to achieve performance commitments.
Build the field marketing function and execute the strategy for trade show sponsorships, company field events, and account-based executive experiences to raise awareness, source deals, and accelerate sales cycles in target accounts, industries, and segments.
Scale up the field marketing capability to increase presence at priority industry events, increasing awareness of our B2B product capabilities and engaging cybersecurity, IT, and development decision maker persona across all segments to source new and expansion deals and accelerate pipeline.
Determine the calendar of tradeshow events to participate in and choose the appropriate level of sponsorship and type of participation.
Define the strategy for 1Password hosted events in the field and lead the design and execution of 1Password events.
Develop the process for event design, planning, and execution in collaboration with Global Campaigns, ABM, Enablement, and GTM leadership to build and accelerate pipeline.
Own the achievement of field marketing KPIs including field partnership and participation, pipeline generation; pipeline influence and acceleration; and average deal size and win rates.
Develop and lead a team of Field Marketers focusing on field strategy & tactics.
Own the field marketing and corporate events budget, and be accountable for budget forecasts and hitting budget objectives.

United States-based roles only: The Annual salary for this role is between $183,000USD and $247,000USD, plus immediate participation in 1Password’s benefits program (health, dental, 401k and many others), utilization of our generous paid time off and, where applicable, participation in our incentive programs. All employees are owners of 1Password and receive an equity grant as part of their total package. At 1Password, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set.

What we offer:

We believe in working hard, and resting hard. We’re always looking for new ways to support our team members, but here’s a glance at what we currently offer:

Health and wellbeing

> 👶 Maternity and parental leave top up programs

> 👟 Wellness spending account

> 🏝 Generous PTO policy

> 💖 Company-wide wellness days off scheduled throughout the year

> 🧠 Wellness Coach membership

> 🩺 Comprehensive health coverage

Growth and future

> 📈 Employee stock option program for all full time employees

> 💸 Retirement matching program

> 💡 Training budget, 1Password University access, and learning sessions

> 🔑 Free 1Password account (and friends and family discount!)

Flexibility and community

> 🤝 Paid volunteer days

> 🌎 Employee-led DEI&B programs and ERGs

> 🏠 Fully remote environment

> 🏆 Peer-to-peer recognition through Bonusly

You belong here.

1Password is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Be yourself, find your people and share the things you love.

Accommodation is available upon request at any point during our recruitment process. If you require an accommodation, please speak to your talent acquisition partner or email us at nextbit@agilebits.com and we’ll work to meet your needs.

Remote work is a part of our DNA. Given that our company was founded remotely in 2005, we can safely say we're experts at building remote culture. That said, remote work at 1Password does mean working from your home country. If you've got questions or concerns about this your Talent Partner would be happy to address them with you.

Successful applicants will be required to complete a background check that may consist of prior employment verification, reference checks, education confirmation, criminal background, publicly available social media, credit history, or other information, as permitted by local law.

Candidate Privacy Notice

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Candidates may also optionally choose to self-identify their race/ethnicity, gender identity, sexual orientation, age, and disability. These answers will help us evaluate our diversity and belonging efforts. You do not have to answer these questions—your answers will not be linked to your name or job application, will not be visible to the hiring manager reviewing your application, and will in no way affect your job application. If you have any questions about the collection or use of this information, please contact .

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