Willful is building a suite of estate planning products for Canadians, starting with online wills. Using Willful, Canadians can create a will online in less than 20 minutes, for a fraction of the price of a traditional estate lawyer. Our goal is to make it easier to help people prepare for and deal with death, and to give Canadians and their families peace of mind that they have a plan in place.

Marketing & Communications

Design

Toronto, ON, Canada

North York, Toronto, ON, Canada

Willful

10-49

Legal

Sofware

Ecommerce/product

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