Jilly Box Inc. | Growth Marketing Manager
Willful
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Kelowna, BC, Canada
Posted 6+ months ago
Bloom is a full-service workplace design consultancy representing The Jilly Box Inc. on their search for a Growth Marketing Manager to join their team. As Talent Advisors, we will be the liaison between The Jilly Box Inc. and yourself during this recruitment process. We do not use fancy tech to search through resumes at Bloom; every resume is reviewed by a human to ensure that we attain a consistent and equitable interview process. You will directly join the team at The Jilly Box Inc. if you are selected as a successful candidate. We look forward to receiving your application!
Job Location:
Our HQ is located in Kelowna, BC, however, we are open to hiring remotely.
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Hi, Team Jilly Box here! We’re looking for a Growth Marketing Manager to join the team. You will be pivotal in guiding our overall marketing strategy by developing and implementing strategies to drive product, user acquisition, engagement, and retention in order to achieve business growth goals.
The Jilly Box is a quarterly subscription box that was founded in 2019 by Jillian Harris and Tyler Evans. Together, Jillian and Tyler wanted to establish a way to bring Jillian’s passion for design and creativity to light while simultaneously supporting small, North American, eco-friendly, sustainable, culturally diverse, and cruelty-free brands. The Jilly Box Inc. lives under the Jillian Harris Design Inc. umbrella, both BCorp certified organizations, which includes a family of brands, including Jilly Academy, J&J Farms, Jilly Digital, Jillian Harris Design, and potentially more in the future!
As the Growth Marketing Manager, you will be reporting to Britney, our Director of Marketing, and collaborating with our leadership team to build out and execute on our growth plans. You will be supporting The Jilly Box vision and brand across all our digital platforms from our website to social media channels. Your focus will be increasing customer base, revenue, and market optimization through research and data-driven marketing tactics.
We know that everyone has a unique career journey and experience comes in many forms. If you’re unsure you meet all of the criteria and qualifications but still think this might be the right fit, please apply! We’d love to meet you rather than have you self-select out of the process.
The Opportunity
- Developing an innovative vision, actionable plan, and strategic roadmap to drive the growth of our product offerings and to grow and keep our Insiders engaged and excited.
- Managing, strategizing & analyzing our content across all of our digital channels and marketing campaigns.
- Planning and executing consumer research through surveys, social media polls, social media audits and other tools.
- Conducting competitors' analysis of websites, sales performance, usability, competitiveness, and marketing effectiveness and providing recommendations.
- Creating strategies to improve our flagship products and new product marketing initiatives.
- Optimizing website and e-commerce performance, navigation, and functionality.
- Defining year-long promotional marketing plan by analyzing business objectives, outlining marketing goals, advertising budget, and creating tactics and KPIs
- Reporting and collaborating with leadership on monthly marketing reports to ensure all other departments are updated on upcoming marketing promotions, campaigns, and events.
- Creating marketing processes and policies for the department as needed (Ex: social media engagement practices).
- Executing and reporting on seasonal launches and campaigns.
- Managing and tracking our various sales performance & metrics from our social media affiliates to vendor & supplier commissions.
- Communicating wins, identifying trends, and proactively offering suggestions for the marketing and sales team.
- Staying on top of industry trends - the latest PR and social media advancements to elevate our relevant campaigns.
What you bring to the table
- You have experience managing the marketing vision and strategy within the DTC (direct to consumer), retail, or subscription box space.
- You have a strong marketing research and analytical background to optimize campaigns and product offerings.
- You pride yourself on having excellent verbal and written communication skills.
- You have an eye for design, a visual storyteller with an aesthetic eye.
- You have experience working with project management tools such as Monday.com and you approach managing projects with intention and care.
- You have experience with UTM campaign management.
- You are able to understand and cater your work to different social audiences.
- You have experience with marketing automation platforms and marketing analytical tools.
- It would be great if you have previous experience working with subscription box businesses.
Don’t sweat it if you don’t have everything listed above. We believe in growth and curiosity. If you have some of these qualities and believe this is the position that will make you excited to come into work every day, then we want to hear from you!
Perks at The Jilly Box:
(3) weeks paid vacation annually
(10) paid sick days annually (sick days roll over into the next calendar year to a maximum of 40 days)
(4) additional paid days off in the summer, subject to change
Health benefits including medical coverage, dental coverage, health spending account and disability insurance.
Education benefit of $2,500 per calendar year after surpassing your 6 month anniversary.
RRSP matching after surpassing your 2 year anniversary.
How We Hire
Like Bloom, The Jilly Box is committed to a fair and equitable hiring process for all candidates. To ensure that each candidate’s journey is consistent and the selection process is unbiased, the hiring managers will not be responding to any personal messages regarding this role or other opportunities.
To apply, please submit your application via Bloom. Deadline to apply: July 3rd, 2023
Round 1: Phone screen with Jade, Sr. Talent Advisor from Bloom
Round 2: Remote 60-min interview with Julie Horvath (Director of Operations) and Britney Bresciani (Marketing Director)
Round 3: Remote 60-min interview with Abbi Warden (Interim Brand Advisor) and Tyler Evans (Co-Founder).
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Accommodations
The Jilly Box is an equal opportunity employer. We are committed to providing reasonable accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance during the application process, please don’t hesitate to reach out! We encourage applications from all qualified candidates, including those with disabilities. If you require any accommodations, please email Jade@buildwithbloom.com and we will work with you to meet your needs. Accommodation may be provided in all parts of the hiring process. We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives to apply.
Inclusion at The Jilly Box
The Jilly Box is committed to building a transparent environment where everyone feels heard, welcomed and included. We believe Diversity, Inclusion & Belonging are fundamental in our vision to create a better and more inclusive future. We strongly encourage applications from Indigenous peoples, Black people, racialized people, people with disabilities, people from gender and sexually diverse communities and/or people with intersectional identities.
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