Digital Ads QA Specialist
Vendasta Technologies
Digital Ads QA Specialist - India
Chennai,India
Do you thrive in a fast-paced environment responsible for working closely with the fulfillment teams & clients of our Partners and helping in quality checks of the creation, monitoring, and optimization of Advertising Campaigns on platforms including Facebook, Instagram, Google, Bing, etc.If so, we have an exciting opportunity for you to join our dynamic Digital Ads team as a Digital Ads QA Specialist.
About the Job
Our Digital Advertising team is looking for a Specialist, with a focus on both SEM and Social Media, to add to the growing team. This person is responsible for working closely with the fulfillment teams & clients of our Partners and helping in quality checks of the creation, monitoring, and optimization of Advertising Campaigns on platforms including Facebook, Instagram, Google, Bing, etc. The role involves customer service skills, strategic thinking, mixed with creativity and technical knowledge, to ultimately craft campaigns that drive results.
Your Impact
- Help in Quality checking of Create, manage, and optimize campaigns
- Write ad copies for assigned campaigns following best practices
- Keyword and competitor research wherever needed
- Discuss creative direction for the ads and provide guidance following best practices
- Place tracking codes and generate goals within Facebook Business Manager and Google Analytics if necessary or check if they are rightly set
- Provide right feedback or guide with the right recommendations post quality checks
- Answer questions from the fulfillment teams or partner and their clients about Search & Facebook Advertising
What You Bring to the Table
● 2+ year creating and monitoring Paid Social Media Management campaigns on Facebook/Instagram and SEM campaigns on Google and/or Bing
- 1+ year quality checking experience preferably
- Attention to detail
- Experience creating and presenting strategies designed to reach a client’s KPIs
- Can think strategically about campaigns to envision a system that will work cohesively to create real results for clients
- Familiarity with Google Analytics, GTM, Facebook Pixel to effectively track and monitor campaign performance
- Strong language skills
Responsible for the following KPIs:
- Campaign performance
- Campaign throughput
About Vendasta
So what do we actually do? Vendasta is a SaaS company composed of a company of global brands
including; MatchCraft, Yesware and Broadly, that builds and sells software and services to help small
businesses operate more efficiently as a team, meet more client needs, and provide incredible client
experiences. We have offices in Saskatoon, Saskatchewan, Boston ad Boca Raton Florida and Chennai,
India.
Perks
- Benefits - Health insurance
- Paid time offs
- Training & Career Development - Professional development plans, leadership workshops, mentorship programs, and more!
- Free Snacks, hot beverages, and catered lunches on Fridays
- Culture - comprised of our core values: Drive, Innovation, Respect, and Agility
- Provident Fund