Product Marketing & Strategy Director
Vena Solutions
Marketing & Communications, Product, Operations
Canada
CAD 157,760-213,440 / year + Equity
Posted on Feb 13, 2026
This is a flexible position and has the option of working in our Toronto office full time, hybrid throughout the week or working entirely remotely from Canada or USA.
The Marketing Director will own Vena’s product marketing strategy and new acquisition engine. This role is critical in shaping how we position, message, launch and scale our products while also ensuring successful marketing integration and growth of our expanding portfolio. You will own product marketing and go-to-market strategy while partnering closely with Demand Generation and Revenue teams to drive pipeline and adoption.
The Marketing Director will own Vena’s product marketing strategy and new acquisition engine. This role is critical in shaping how we position, message, launch and scale our products while also ensuring successful marketing integration and growth of our expanding portfolio. You will own product marketing and go-to-market strategy while partnering closely with Demand Generation and Revenue teams to drive pipeline and adoption.
Reporting to the CMEO, you will collaborate cross-functionally with Product, Sales, Revenue Enablement to ensure Vena’s product narrative is compelling, consistent, and effective in market.
- Department
- Product Marketing
- Employment Type
- Full Time
- Location
- Canada - Remote (0002)
- Workplace type
- Fully remote
- Compensation
- $157,760 - $213,440 / year
- Reporting To
- Allison Munro
How You'll Make an Impact
- Work closely with executive leadership, operations and revenue management to ensure strategic alignment across departments
- Own and lead the product marketing and GTM strategy across platforms
- Define and evolve product positioning, messaging and value propositions that resonate with finance and operations leaders and reinforce Vena’s leadership in intelligent planning
- Partner with Product Management to translate product capabilities and customer insights into clear, outcome-oriented messaging
- Collaborate on product launches, feature releases and lifecycle campaigns that drive awareness, adoption and retention
- Lead the marketing integration of platforms including narrative alignment, messaging strategy, GTM planning and execution
- Use data and insights to measure GTM and growth performance, identify optimization opportunities
- Drive experimentation with AI and automation to improve marketing efficiency, personalization and speed to market
- Contribute to broader marketing leadership, including planning, budgeting and forecasting
We'd Love to See
- 8+ years of experience in SaaS marketing including experience marketing solutions within the Microsoft ecosystem, CPM, PowerBI and analytics or planning platforms
- Strong ability to translate complex, technical products into clear and compelling customer value
- Demonstrated experience partnering with Product, Sales, Revenue leadership
- Strong analytical and data-driven mindset, with experience owning pipeline, growth and performance metrics
- Excellent executive communication, storytelling and stakeholder influence skills
- Comfortable operating in a fast-paced, scaling and evolving SaaS environment
- Interest in AI and willingness to explore AI-driven solutions to enhance performance and drive efficiencies
Base salary range: 157,760 - 213,440 CAD
Base salary range: 196,350 - 265,650 USD
*Our salaries are tailored to roles, levels and locations. Your individual pay within this range is influenced by factors like work location, skills, experience and education. As you progress in your role, your compensation may adapt, offering flexibility for growth beyond initial levels. For specifics, your recruiter will provide details and address any questions during the hiring process.
Base salary range: 196,350 - 265,650 USD
*Our salaries are tailored to roles, levels and locations. Your individual pay within this range is influenced by factors like work location, skills, experience and education. As you progress in your role, your compensation may adapt, offering flexibility for growth beyond initial levels. For specifics, your recruiter will provide details and address any questions during the hiring process.
About Vena Solutions
At Vena, we’re reimagining how businesses plan and grow: powered by data, collaboration, and innovation 🌱
Headquartered in Toronto with a global reach, we help finance teams work smarter using the tools they already love (yes, we’re talking about Excel!). Trusted by over 1,800 organizations and 150,000+ users every day, Vena Solutions brings clarity to complexity.
We're a people led company that leads with our CORE values (Customer Trust, One Team, Respect & Authenticity and Execution Excellence) and are driven by our mission
Headquartered in Toronto with a global reach, we help finance teams work smarter using the tools they already love (yes, we’re talking about Excel!). Trusted by over 1,800 organizations and 150,000+ users every day, Vena Solutions brings clarity to complexity.
We're a people led company that leads with our CORE values (Customer Trust, One Team, Respect & Authenticity and Execution Excellence) and are driven by our mission
We’re growing fast, thinking big, and having fun along the way. The future of finance is being built here, and we’d love for you to be part of it 🚀
Why Choose Us:
💰 Compensation
We offer competitive and comprehensive total rewards packages that we review yearly to stay ahead of the market! Transparency is key, we keep you in the loop on how we design our comp programs. Build your future with our Employee Stock Option Program, Retirement Savings, Support & 401k Matching Programs.
🎓 Personal Growth & Learning
Level up your skills with Vena! We support your journey with education subsidies, professional development programs, and learning opportunities to help you grow your career and reach your goals. Your future is bright and we’re here to invest in it!
🧘♀️ Health & Wellness
Your well-being = our priority! Great health & dental plans, wellness sessions (virtual & in-person), Employee Assistance Program (EAP), and a free Headspace subscription to support your mental health.
🌍 Global Reach
Vena is everywhere you are! With offices in Toronto, London, and Indore, as well as team members across the United States, EMEA and beyond, we're a truly global company. Collaborate with colleagues around the world and bring diverse ideas to life: no passport required!
🌴 Time Off
Recharge with generous leave options - perfect for vacation, wellness, personal time, parental support, volunteering, and more.
🏡 Flexibility
We embrace a flexible culture that supports different ways of working, depending on the role and location. While some of our teams enjoy hybrid arrangements, others thrive in-office or remotely. With modern workspaces in Toronto, Indore, and London, we offer inspiring environments when you need them - and the freedom to work in ways that work best for you and your team.
✨ AI-Powered Innovation
At Vena, we don’t just keep up, we're leading the way! 🚀
We empower team members at every level to actively explore AI best practices, identify meaningful opportunities to apply AI in their work, and champion innovative solutions that drive impact.
By fostering a culture of curiosity, innovation, and responsible use, we’re building a future where AI enhances how we work, think, and lead. From automating workflows to enhancing insights, AI is woven into everything we do.
We empower team members at every level to actively explore AI best practices, identify meaningful opportunities to apply AI in their work, and champion innovative solutions that drive impact.
By fostering a culture of curiosity, innovation, and responsible use, we’re building a future where AI enhances how we work, think, and lead. From automating workflows to enhancing insights, AI is woven into everything we do.
