Events Marketing Lead
Valence
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Posted 6+ months ago
Valence has built the first-to-market AI native coaching platform for enterprise, offering personalized, expert, and human-like guidance & support to any leader or employee. At Valence, we're not just talking about the future of work – we're actively shaping it.
From your first interaction with us, you'll notice we're different. By working here you won't just implement solutions for our clients; you'll be helping to architect the future of leadership in the age of generative AI. And we'll be honest – this is not for everyone. But for those with an insatiable desire to work fast on complex, unsolved challenges with some of the best talent in tech, this could be the career-defining opportunity you've been waiting for.
The Role
Many of Valence’s best customer relationships started with a conversation at a summit, dinner, or well-executed conference. As we expand our presence in both the U.S. and Europe, we’re looking for someone to take full ownership of our events program and help us scale it with care, creativity, and precision.
This is a hands-on role with high visibility and high impact. You’ll plan and execute events that bring our brand to life, generate pipeline, and provide a platform for both internal leaders and client champions to share unique perspective on AI and the future of work. You’ll work closely with GTM and Sales to ensure each event connects to the bigger picture and runs smoothly from start to finish. You’ll also be the one making sure our event budget is well spent, our operations are buttoned up, and our playbooks can scale as we grow.
If you love juggling logistics, thinking strategically, and making every detail count, this is a chance to build something lasting at a company that sees events as a core part of how we go to market.
About Valence
We're a rapidly scaling B2B enterprise SaaS company, backed by Insight Partners, that's pioneering the first generative AI leadership coach for large enterprises. Our mission is to transform how the world's biggest companies approach learning and development, helping teams work better together. We've been featured in Harvard Business Review, Financial Times, TIME and our client list reads like a Who's Who of global business, including Coca-Cola, Nestlé, General Mills, ServiceNow, AstraZeneca, Prudential, Citi, CVS and Bristol Myers Squibb.
What You'll Do
- Plan, manage, and execute Valence’s comprehensive events program, including Valence’s flagship AI & the Workforce series, industry trade shows, webinars, and regional activations across the US and Europe
- Own end-to-end event execution, including venue sourcing, vendor coordination, registration management, and onsite production support
- Partner with marketing and GTM leaders to ensure every event reinforces Valence’s brand, aligns with campaign strategy, and supports broader business objectives
- Develop and implement lead capture processes that accelerate conversion from event engagement to sales pipeline
- Own and manage event program budget, balancing operational efficiency with exceptional brand experience
- Track, analyze, and report on event performance to optimize future programming
- Build scalable processes and playbooks to streamline event execution as Valence grows
What We’re Looking For
- 5–7 years of event marketing experience, ideally in B2B SaaS
- Experience with field marketing or sales-aligned events is a strong plus
- Proven ability to own and execute a high-volume event program from end to end
- Experience owning event budgets, including forecasting, tracking, and vendor negotiations
- Comfortable rolling up your sleeves to manage logistics, tools, and day-of execution details
- Analytical mindset with a track record of measuring and optimizing event performance against business goals
- Strong executive presence with ability to represent Valence at the highest levels
- Exceptional project management skills with ability to manage multiple complex projects simultaneously
- Willingness to travel 15-20% of the time for domestic and international events
What you'll get
- Ownership of projects and strategic priorities regardless of seniority.
- Strong ties to the executive team, a culture of transparency and engagement with strategic decisions.
- Options from day one, which means you will be on the ownership track right away.
- Competitive salary and equity packages.
- Comprehensive health coverage (medical, dental, and vision) from day 1.
- Provision of anything you need to be successful - learning tools, hardware, office equipment, software.
- Generous PTO, company-wide R&R shutdowns and paid leave for parents.
- A WFH stipend, phone stipend and support to work in a WeWork (if not in a main office hub) or other space as preferred.
Learn more about us and meet our team here
Location and Work Environment
This role is 3 days a week (Tues - Thursday) minimum in office near Union Square. Candidates must be comfortable working with colleagues in different time zones (UK), and have valid travel documents to visit European countries as well as the US and Canada as needed.
Diversity and Inclusion
We are dedicated to creating a diverse and inclusive environment where everyone feels valued and supported. We encourage applications from candidates of all backgrounds and offer accommodations upon request throughout the hiring process. If you have any questions, please reach out to Allison Langille, Head of People, at jobs@valence.co.
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