The Logic is a leading source of business and technology news in Canada, offering subscribers in-depth reporting on the businesses, people and policies that move the country forward.

Founded in 2018, we are backed by the Financial Times, with headquarters in Toronto and bureaus in Vancouver, Calgary, Ottawa and Montreal. The Logic’s award-winning original journalism, which includes a suite of newsletters and a slate of in-person and virtual events, reaches hundreds of thousands of Canadians and is syndicated to a global audience of financial professionals. Our subscribers are at the centre of everything we do. We believe Canadian journalism has a bright future.

Job Description:

The Logic is seeking a Sales Development Representative (SDR) to join its dynamic and growing revenue team. This entry-level role focuses on identifying, researching and qualifying new sales leads, as well as building strong relationships with potential clients across our three core verticals: event sponsorships, advertising and corporate subscriptions.

The successful candidate will play a key role in developing outreach strategies with the goal of booking qualified sales meetings. As the first point of contact for many of our clients, this person will play a crucial role in articulating The Logic’s value proposition and building strong relationships. This position offers an excellent opportunity to develop your sales career while contributing to the success of a mission-driven organization.

This full-time hybrid role takes work assignments from the Corporate Subscription Manager and the Director of Brand Partnerships. The successful candidate must be eligible to work in Canada and attend events and client meetings in Toronto, with additional travel as required. Compensation includes a competitive base salary, commission incentives, equity options, paid vacation and a comprehensive benefits package, including parental leave top-up, fertility coverage, dental, vision, HSA, EAP and more. The planned start date is early January 2025.

The deadline to apply is January 6, 2025. We will review applications on a rolling basis. Apply early!

What You’ll Do:

Lead Generation:

Identify, research and generate qualified leads through outbound efforts such as online search, databases, industry resources (newsletters, events, etc) and LinkedIn prospecting
Utilize HubSpot to track leads, maintain accurate records and manage different sales pipelines
Prospect and qualify outbound leads via email, phone and social media outreach

Client Engagement:

Initiate contact with prospective clients to introduce our offerings and schedule meetings for senior sales team members
Understand client needs and align them with our products (events sponsorship, advertising, group subscription)

Collaboration:

Work closely with the sales team to develop effective lead-generation strategies and optimize processes
Work toward achieving or exceeding monthly and quarterly targets and key performance indicators (KPIs) for outbound prospecting efforts

Market Research:

Stay up-to-date on news, competitor activity, and industry developments relevant to our verticals

Who You Are:

You have 1-2 years of experience in a sales, customer service, marketing or fundraising focused role
You can write compelling and customized outreach emails
You have excellent reading comprehension and oral communication skills
You’re self-motivated and eager to learn sales processes and tools
You have experience with CRM tools such as HubSpot and LinkedIn Sales Navigator or similar platforms
You’re highly organized with excellent attention to detail
You’re skilled at building relationships and communicating effectively with clients
You’re adaptable, solution-oriented and eager to contribute to the success of a growing team
You make a point of staying up to date on current events and news
You have a strong interest in building a sales career in the media or tech industries

**Benefits of Working at The Logic:**

Comprehensive training and mentoring to develop your sales skills
Competitive compensation, including equity options, commission incentives and generous paid time off
Comprehensive benefits package, including parental leave top-up, fertility coverage, dental, vision, HSA and EAP
Professional development opportunities to support your career growth

Work Arrangements:

The Logic offers flexible work arrangements to help employees perform their best. While this role is hybrid, team members in Toronto and Ottawa have access to office space for meetings and collaboration. This role requires in-person meetings in Toronto, and other travel as required (approximately 10 days per year).

How to Apply:

Submit your application, including:

Your resume
A brief cover letter detailing how your skills and experience align with The Logic’s SDR role

The Logic is committed to inclusiveness, equity and accessibility. If you require accommodations at any stage of the application process, contact armita@thelogic.co.

Apply by Monday January 6 2025. Applications are reviewed on a rolling basis, so apply early!

Apply now

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