Director, Identity Solutions
StackAdapt
United States
Posted on Friday, July 26, 2024
StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and digital out-of-home ads. We empower hundreds of digitally-focused companies to deliver outcomes and exceptional campaign performance everyday. StackAdapt was founded with a vision to be more than an advertising platform, it’s a hub of innovation, imagination and creativity.
The Director of Identity Solutions will be responsible for overseeing StackAdapt’s Identity offering from a product, operations and partner development perspective. Reporting into our Senior Director, Data, you will lead (at the Global level) technical focus areas including data acquisition and integrations, clean room initiatives, offline to online onboarding and more.
Working cross-functionally with internal teams including Engineering, Inventory, Product and Revenue you will ensure that StackAdapt develops and promotes industry leading solutions across both the AdTech and Martech ecosystem. Acting as the technical subject matter expert you will help drive roadmap initiatives and contribute to StackAdapt’s Identity GTM motion and strategy.
StackAdapt is a Remote First company, we are open to candidates located anywhere in the US or Canada for this position.
What You'll be doing:
- Define the technical vision for identity-based initiatives, incorporating industry best practices and competitive insights.
- Oversee the development and management of various product lines, including clean rooms, CRM onboarding, and cookieless solutions.
- Ensure solutions perform optimally across all use cases and verticals by considering all downstream applications, both internal and external.
- Establish a framework for monitoring key performance metrics, such as adoption, performance, and accuracy, to gauge the initiatives' success.
- Analyze complex datasets to troubleshoot technical issues like identity resolution accuracy and performance discrepancies, collaborating with Data Science, Business Intelligence, and Engineering teams.
- Lead the execution of the Identity roadmap, collaborating closely with Engineering and technical teams on new integrations and implementations.
- Serve as the go-to expert on Identity-related topics for Marketing and Revenue teams, continuously staying informed on industry trends and the competitive landscape.
What You'll Bring to the table
- Proven experience in delivering impactful identity-based solutions within the AdTech or MarTech focused company.
- In-depth knowledge of the AdTech ecosystem, including understanding data types/workflows, bid stream mechanics, data targeting, and measurement.
- Experience in leading long-term, cross-functional product initiatives from inception to completion.
- Proficiency in articulating technical requirements and extracting insights from data using SQL or product analytics tools, applying these insights to product decisions.
- Familiarity with programming languages such as Python and hands-on SQL knowledge is a big plus.
StackAdapter's Enjoy:
- Highly competitive salary
- RRSP/401K matching
- 3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off
- Access to a comprehensive mental health care platform
- Full benefits from day one of employment
- Work-from-home reimbursements
- Optional global WeWork membership for those who want a change from their home office
- Robust training and onboarding program
- Coverage and support of personal development initiatives (conferences, courses, etc)
- Access to StackAdapt programmatic courses and certifications to support continuous learning
- An awesome parental leave policy
- A friendly, welcoming, and supportive culture
- Our social and team events!
StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.
About StackAdapt
We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:
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