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Business Development Lead, Technology Partnerships



IT, Sales & Business Development
United States
Posted on Friday, June 21, 2024
StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and digital out-of-home ads. We empower hundreds of digitally-focused companies to deliver outcomes and exceptional campaign performance everyday. StackAdapt was founded with a vision to be more than an advertising platform, it’s a hub of innovation, imagination and creativity.
The Strategic Partnerships & Alliances team is focused on building joint solutions with platforms, publishers, service providers, and value-added resellers. As part of the Revenue organization, we help our customers win by forging alliances and developing product offerings that reduce the level of effort required to deliver strong advertising outcomes. We do so by engaging our clients' partners, working with them to build joint solutions, and partnering with them to provide market-leading infrastructure, services, education and enablement that accelerate adoption of their business and ours.
We’re hiring a Business Development Lead to build and scale our first ever Technology Partnerships strategy. Technology Partnerships at StackAdapt is an emerging function, and will be focused primarily on the development of “one-to-many” commercial engagements with market, vertical, or channel specific publishers or platforms, looking to develop, scale, and service advertising businesses, as an extension of their core business.
Reporting directly to the VP Strategic Partnerships & Alliances, you will be acting as a specialized “hunter”, focused on identifying net new Platforms & Publishers that would find mutual appeal in building advertising solutions on top of, and in partnership with StackAdapt.
StackAdapt is a Remote First company, we are open to candidates located anywhere in the US and Canada for this position.

What you'll be doing:

  • Development of Go-to-Market Strategy- Build a go to market that outlines who you will pursue as potential Strategic Partner in the Technology Partnerships space (Publishers, Platforms, Networks, etc), why, and the expected impact on our business in engaging with them
  • Net New Business Development- Develop a pipeline of new Partnerships, and outlining where/how you will be investing your time, to maximize incremental revenue growth for StackAdapt’s business.
  • New Strategic Partnership Onboarding & Adoption- Ensure that any net new Technology Partnerships bring incremental demand including developing joint marketing strategies, joint commercialization & pricing, shared reporting & pipeline measurement, and internal/external evangelization of the Channel Partnerships he/she owns.
  • Serve as the “SME” (Subject Matter Expert) to coordinate and collaborate with the core/enterprise Sales & Services team to ensure that rules are enforced, and Strategic Partners do not erode, but complement, existing revenue streams of StackAdapt

What you’ll bring to the table:

  • Proven experience in building and scaling Platform API sales / Publisher Audience Extension programs and supporting functions within the Marketing and Advertising software spare.
  • An entrepreneurial spirit. You see opportunities that others don’t, and you think outside of the box.
  • Strong business and financial acumen and an ability to forge creative solutions.
  • Financial mindset and ability to outline the Cost, Return, and Time required to bring a solution to market, and put this front and center in how you drive value for our partners and our clients.
  • Technical understanding of integrations, server to server, API, identity, and supply.
  • Ability to drive cross functional collaboration and demonstrate contribution and adoption of the solutions you design.
  • Experience with Salesforce, Crossbeam/Reveal, Business Intelligence tools (Looker, Thoughtspot etc).

StackAdapters Enjoy:

  • Highly competitive salary
  • RRSP/401K matching
  • 3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off
  • Access to a comprehensive mental health care platform
  • Full benefits from day one of employment
  • Work from home reimbursements
  • Optional global WeWork membership for those who want a change from their home office
  • Robust training and onboarding program
  • Coverage and support of personal development initiatives (conferences, courses, etc)
  • Access to StackAdapt programmatic courses and certifications to support continuous learning
  • An awesome parental leave policy
  • A friendly, welcoming, and supportive culture
  • Our social and team events!
StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.
About StackAdapt
We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:
2024 Best Workplaces for Women and in Canada by Great Place to Work®