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Brand Coordinator

Prodigy Education

Prodigy Education

Toronto, ON, Canada
Posted on Friday, June 7, 2024
Prodigy Education, a global leader in game-based learning, is on a mission to make every student in the world love learning. We believe learning should be as fun as playing a video game. This is central to our educational philosophy, because when you love what you do, you do it better. Visit to learn more.
With Prodigy, kids practice standards-aligned skills in Math and English as they play our fun, adaptive learning games. All with teacher and parent tools to support their learning in class and at home.
The Junior Social Media Specialist is responsible for the day-to-day management of Prodigy’s brand social channels and private communities. This role focuses on content creation, copywriting, scheduling content, community management, and reporting on key metrics to ensure a consistent and engaging brand experience. You will also be responsible for overseeing the community management of our social channels and parent and teacher communities, engaging with in a timely manner to create a great experience for users interacting with our brand.
This is a 12 month contract position. We also invite new grads to apply to this role!

Your Impact

  • Support the execution of our social media content calendar to ensure timely and relevant posts.
  • Oversee the copywriting, scheduling, and monitoring of social media and community campaigns.
  • Ensure all copy and creative elements for campaigns are published promptly, aiming to maximize engagement with our audience of families and teachers.
  • Monitor and respond promptly to all comments on our social media channels and communities daily.
  • Manage the inbox and address customer support-related inquiries from ads and brand channels.
  • Lead daily community management efforts, engaging with followers to foster a positive brand experience and support our social listening initiatives.
  • Support our expansion to new channels, meeting our audience where they are.
  • Monitor and track key metrics for social media campaigns, reporting on campaign performance, identifying key insights and areas for improvement to help us achieve our goals.
  • Assist in the design and creation of graphics and content using Canva.
  • Encourage and curate user-generated content that can be reshared on our platforms, promoting Prodigy and its real-world applications in a positive light.
  • Demonstrate a Growth Mindset by staying updated on social media trends and identifying opportunities to implement these trends on our channels to achieve positive outcomes.

About You

  • Education: Bachelor's degree in Marketing, Communications, or a related field.
  • 1-2 years of experience in managing social media platforms and online communities (Facebook, Instagram, Twitter) (Internships or Co-ops included).
  • Strong writing and communication skills with a keen eye for detail.
  • Basic understanding of social media analytics and ability to interpret data to generate actionable insights.
  • Ability to learn quickly and adapt to new tools and platforms.
  • Strong interpersonal skills and ability to work effectively in a team environment.
  • Excellent organizational skills and ability to manage multiple tasks simultaneously.
  • Strong creative skills for content creation.

Bonus Points

  • Familiarity with social media management tools like SproutSocial
  • Experience using graphic design tools such as Canva
  • Knowledge of project management platforms like Trello
  • Exposure to media monitoring tools like Cision
  • Proficiency in creating advanced graphics, video content, and other formats for social media
  • Experience with TikTok and Pinterest

Interview Process

  • We're excited to learn about you and your skills, interest and experience. Here is what you can expect during this interview process!
  • 30-45 minute recruiter screen
  • 45-60 minute Hiring Manager Interview

Working At Prodigy

  • Be part of a mission-driven organization dedicated to helping every student in the world love learning! At Prodigy Education, your work positively impacts the lives of millions of students and teachers worldwide.
  • Join a company which empowers a Growth Mindset among its team members, so you grow as we do. You’ll also work on award-winning products which harness the magic of math and power of language for students in grades 1st-8th.
  • We understand that a thriving team is at the core of our success. So, on top of an inspirational mission and rewarding work, our Total Rewards Program reflects our commitment to your financial, physical, and mental well-being.
  • It’s not just about the work though; it's about the culture. As the Toronto Star reports in a recent feature on Prodigy: "Prodigy’s secret sauce is that it sees its corporate culture as something that is built slowly from the ground up and is always evolving.” Check it out here.
  • #LI-Hybrid
Prodigy Math is used by almost one million teachers a year, and was named the most popular supplemental education platform in classrooms in the United States! Our products have also won numerous consumer awards, including the Mom’s Choice Award, Parent and Teacher Choice Awards, and National Parenting Product Award.
Come as you are. We believe the power of our collective potential will transform education. We are building towards a diverse, inclusive, and equitable workplace to empower and create access and opportunity for all. We welcome applications from people from all underrepresented groups, including (but not limited to) people of any gender, age, or religion, members of the LGBTQIA2+ community, BIPOC and other underrepresented races and nationalities, people with disabilities, veterans, and anyone who may contribute to the further diversification of Prodigy Education. If you feel like you don’t have all the qualifications for this position and are willing to use your initiative to learn the rest, we’d still love for you to apply!
We are an equal opportunity employer and are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act, 2005 (AODA). Prodigy Education will provide accommodations to job applicants with disabilities throughout the recruitment process. If you require accommodation, please notify us at, and we will work with you to meet your needs.