Marketing Operations Manager
Nulogy
Marketing & Communications, Operations
Toronto, ON, Canada
COMPANY OVERVIEW
Nulogy is a manufacturing technology company driven by a vision to make life better for the people who plan, produce, and deliver the products we use every day.
Nulogy’s Manufacturing Operating System helps manufacturers and packagers automate every stage of the production process—from inventory to quality—which reduces operating costs, increases efficiency, and boosts customer satisfaction. Hundreds of manufacturing sites around the world are powered by Nulogy, and our software also runs in the networks of world-leading brands such as Colgate-Palmolive, L’Oréal, and Procter & Gamble.
Nulogy has grown rapidly over the last decade, and we are proud to be recognized with a number of awards including: Canada’s Top Small & Medium Employers, Food Logistics Top 100 Software Provider, and Canada's Most Admired Corporate Culture. Nulogy has also received multiple awards for company culture, the most recent being one of Canada’s Top Small & Medium Employers for 2024, Great Place to Work 2025 & Greater Toronto’s Top Employers for 2025.
By joining Nulogy, you’ll become part of a fantastic culture of capable and motivated individuals. You’ll also join a team that is solving challenging problems every day with the potential to make a global impact.
YOUR MISSION
Nulogy is seeking an AI-forward, systems-oriented Marketing Operations Manager to help scale and optimize the operational infrastructure behind our GTM engine.
Reporting to the Director of Marketing, this role will own the systems, workflows, automation, reporting, and operational processes that support pipeline generation across inbound, outbound, ABM, customer marketing, and integrated GTM programs.
This role sits at the intersection of marketing, business development, revenue operations, AI enablement, and marketing systems architecture. The ideal candidate combines strong operational thinking with curiosity around AI, automation, workflow orchestration, and scalable process design.
This is not a traditional “marketing automation” role. We are looking for someone who enjoys solving operational complexity, improving trust in data and systems, identifying opportunities for automation, and helping GTM teams move faster with better visibility and cleaner infrastructure.
This role will play a foundational part in enabling Nulogy’s AI-forward GTM strategy.
ROLE AND RESPONSIBILITIES
- Own and optimize HubSpot architecture, workflows, automation, lifecycle stages, and operational governance
- Improve marketing attribution, campaign tracking, reporting consistency, and pipeline visibility
- Partner closely with Revenue Operations to improve system synchronization, lifecycle integrity, routing logic, and operational reporting
- Build scalable operational processes for inbound, outbound, ABM, nurture, and customer marketing programs
- Develop and maintain dashboards and reporting frameworks that surface actionable GTM insights
- Improve database health through enrichment, deduplication, governance standards, and ongoing operational maintenance
- Identify opportunities to improve GTM efficiency through automation and AI-enabled workflows
- Support operational execution across campaigns, webinars, events, outbound motions, and integrated GTM initiatives
- Improve operational scalability and reduce dependency on tribal knowledge through documentation and process standardization
- Help establish operational best practices and governance standards across marketing systems and workflows
EXPERIENCE AND SKILL REQUIREMENTS
- Experience working in Marketing Operations, GTM Systems, Revenue Operations, Demand Generation Operations, or a similarly analytical operational role
- Hands-on HubSpot experience strongly preferred
- Experience working with Salesforce, Workato, Snowflake, Zapier, ZoomInfo or similar GTM and data visualization tools
- Strong systems thinking and operational problem-solving capabilities
- Experience supporting marketing automation, segmentation, attribution, lifecycle management, lead routing, or campaign operations
- Strong analytical mindset and comfort working in reporting, operational diagnostics, and process optimization
- Interest in AI-enabled workflows, automation, and modern GTM technologies
- Comfortable balancing strategic thinking with hands-on execution
- Strong communication and cross-functional collaboration skills
- Comfortable operating in evolving environments and helping build scalable operational infrastructure
WHY NULOGY
We’re solving problems that no one has been able to solve before. This is an opportunity to join a team that is transforming the way that supply chains are structured.
Competitive benefits package: Group benefit plan including health, dental, and vision that start on day one—benefit premiums are fully paid by the employer; Parental leave: 100% top-up for 15 weeks for any parent of biological or adopted children; Flexible paid vacation policy; RRSP Matching Program, 401K program.
FULLY REMOTE
Everyone is set up with the tools and resources required to stay connected and help employees do their best work.
Nulogy embraces diversity, and we recognize the need for teams that represent a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be. We encourage everyone to apply.
