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Marketing Communications Specialist

Northern Digital

Northern Digital

Marketing & Communications
Waterloo, ON, Canada
Posted on Mar 11, 2025

At NDI, precision isn’t just what we do—it’s who we are. We design and build world-class tracking solutions that power medical innovation, and we take pride in being a trusted partner to our customers. But great technology needs great storytelling, and that’s where you come in.

Role Summary:

We are looking for a Marketing Communications Specialist to help shape how we tell our story. If you love writing, developing brand messaging, and creating content that connects with people, this is the perfect opportunity for you. This is a role for someone who enjoys collaborating with creative teams, translating complex ideas into clear messaging, and making an impact through effective communication.

What You’ll Do:

As our Marketing Communications Specialist, you will be responsible for helping define and refine how NDI presents itself to the world. Your work will ensure that our messaging is clear, engaging, and aligned with our brand’s reputation for excellence.

With a mix of strategy, creativity, and attention to detail, you will develop content that reinforces our brand identity and helps NDI continue to be recognized as a leader in medical technology.

Your Key Responsibilities:

Corporate Messaging & Brand Promotion

  • Assist in refining corporate messaging to ensure clarity and brand alignment.
  • Support the creation and editing of marketing materials such as brochures, product sheets, and executive communications.
  • Contribute to brand-building efforts through effective storytelling and content execution.

Marketing Content Development

  • Develop and edit marketing content for our website, sales materials, newsletters, and social media platforms.
  • Collaborate with designers and the marketing team to align visuals and messaging.
  • Assist in preparing marketing materials for trade shows and events.
  • Support LinkedIn content development, ensuring messaging is engaging and on-brand.

Cross-Functional Collaboration

  • Work closely with product marketing, sales, and leadership teams to align messaging with business objectives.
  • Assist in maintaining brand consistency across all communications.
  • Help update web content to ensure accuracy and alignment with brand guidelines.

Education and Proficiencies:

  • A diploma or degree in Marketing, Communications, Business, or a related field—or equivalent experience.
  • 1-3 years of experience in marketing communications, content development, or a related field.
  • Strong writing, editing, and messaging skills—whether gained through full-time work, internships, freelance projects, or agency experience.
  • Familiarity with digital marketing strategies, LinkedIn content development, and website content management.
  • Proficiency in Microsoft Office (Word, PowerPoint, Outlook) for content development and internal communication.

Desired Characteristics/Additional Assets:

  • Experience with Adobe InDesign or website content management systems.
  • A knack for writing social media content that resonates with professional audiences.
  • Familiarity with medical terminology.
  • Willingness to learn.
  • A collaborative mindset, a strong eye for detail, and a passion for clear, effective communication.


Why Join NDI?

  • Generous employer-paid benefits package.
  • Company-wide bonus program and annual salary reviews.
  • Competitive salary with a Registered Retirement Savings Plan match of up to 4%.
  • Employee stock purchase plan.
  • It is common in many positions to work in a hybrid model, where flexibility and autonomy are supported by a combination of remote and in-office work.
  • Starting at 3 weeks’ vacation plus a company-wide Holiday shut-down in December.
  • Employee social and engagement events throughout the year.
  • Subsidized professional development and training opportunities.
  • A Waterloo Region 2025 Top Employer.
  • Growing global company with offices in Waterloo, Vermont, Germany, and Hong Kong.
  • Close to GRT and ION stops with free on-site parking.


Join Our Team

Step into our space, and you’ll find an open, collaborative environment where ideas flow, challenges are tackled head-on, and teamwork fuels innovation. We don't just come to work—we come to make a meaningful impact.

We’re looking for creative thinkers, strategic problem solvers, and driven individuals who view this opportunity as more than just a job—it’s a place to grow, contribute, and build something meaningful.

If this resonates with you, we look forward to hearing from you.

We thank all candidates for their interest in joining NDI; however, only candidates invited for an interview will be contacted. Agency calls will not be accepted. For more information about NDI and this position, please visit our website: www.ndigital.com.