Massively launched in 2014 and is a chatbot pioneer in North America. Over the past 5 years, we have powered some of the most successful bots and turned our expertise into a conversational advertising platform which enables publishers, agencies, brands and businesses to build and deploy automated and live conversations inside display, mobile or in-app ad units. We’re seeing up to 3x the engagement vs standard display ads but we’re most excited about the contextual retargeting and lead generation potential of the solution. We have built and deployed ad unit chatbots for Scotiabank, Bank of Montreal (Globe and Mail), Pandora (Globe and Mail) and Fallsview Casino (Oath). We have live chat built in to the solutions so real people can talk to customers in the ad. Massively’s Conversational Marketing Platform combines optimal conversational design, powerful natural language processing and machine learning techniques to create these chatbots.
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