Who Are We?

Machobear Studio is an established tech start-up based in Vancouver. We are the creators of Liv.Rent, an all-in-one platform that connects tenants with landlords. In addition to developing and maintaining our platform, we work on a variety of exciting projects for our clients within the real estate and food industries, providing innovative tech solutions that meet their unique needs.

We are seeking a results-driven SEM Specialist to manage and optimize our search engine marketing strategies, with a focus on driving traffic, conversions, and user engagement for both liv.rent and our diverse range of clients. The ideal candidate will have strong experience in paid search campaigns and a passion for data-driven marketing.

What You’ll Be Doing:

• Help create and execute strategies with prominent search engines, create content plans, track and optimize websites, etc.
• Conduct in-depth keyword research and analysis to identify opportunities for growth.
• Optimize campaigns to achieve maximum ROI, including bid management, ad copy, and landing page improvements.
• Track and report on campaign performance using analytics tools like Google Analytics, and provide actionable insights.
• Stay up-to-date with SEM trends, platform updates, and best practices.
• Collaborate with the marketing team to ensure SEM strategies align with overall company and client goals.
• Develop A/B testing strategies to improve click-through and conversion rates.

What You Bring Us:

• Bachelor’s degree in Marketing, Business, or a related field is preferred, but relevant experience will be considered.
• Experience using SEM tools such as Rush or Moz
• Proven experience as an SEM Specialist or in a similar role.
• Expertise in managing campaigns on Google Ads.
• Strong understanding of keyword research, and performance tracking.
• Familiarity with SEO principles and their relationship to SEM strategies.
• Proficient in Google Analytics, Google Tag Manager, and other analytical tools.
• Ability to work in a fast-paced environment, handling multiple campaigns and clients.
• Strong analytical, problem-solving, and decision-making skills.
• Excellent communication and collaboration skills.
• Google Ads certification is a plus.

What To Expect:

• Join a passionate and creative team that learns, collaborates, and succeeds together
• Comprehensive benefits package, including, health, dental, and vision
• Fully stocked kitchen, including coffee, snacks, and beer on tap
• Work in a bright and spacious open office space, along the Vancouver Seawall.
• Bring your dog to work – we welcome all four-legged friends in our office
• Transit-accessible location, with plenty of great restaurants and cafes nearby