SEM Manager
Leap Tools
Canada · Remote
CAD 70k-100k / year
Posted on Feb 14, 2026
SEM Manager
Canada - Remote
Dealer
Remote
Full-time
About us
At Leap Tools, we are building the world's most advanced solutions for the interior décor industry. With customers in 80+ countries, our clientele includes Fortune 500 companies such as Home Depot, local retailers such as Alexanian's, and everything in between. We have been recognized as one of the fastest-growing tech companies by Deloitte for multiple years in a row, and we are looking for ambitious challenge-seekers to fuel our momentum and help us create an iconic global tech company.
About our product
Our technology lets you preview products in your own room before you buy them. Imagine you want to redesign your home and have been searching for new tiles for your kitchen, or a new rug for your living room. You definitely want to make sure it will look good in your space. We enable you to do that through our proprietary cutting-edge technology, presented in an extraordinarily simple and accessible way. Try our rug demo now! Simply upload a picture of your room using your mobile phone, and slide the rug under your coffee table: https://www.roomvo.com/rugdemo4r
About you
We are seeking an experienced, hands-on SEM Manager with 3–5 years of experience to own and scale paid search performance across a large, multi-client portfolio. You will manage multiple client accounts in an agency-style environment, with a strong focus on generating high-quality leads. This role is for you if you thrive on execution, enjoy solving performance problems, and take pride in running effective SEM programs at scale.
We hire humans, not job descriptions. You should apply even if this role and salary range don't align with your experience. We’re happy to create unique roles and compensation for the right talent.
What you’ll do
- Strategy & Performance: Create and present effective SEM strategies that drive results for clients
- Campaign Execution: Own daily account management, optimization, and troubleshooting, including setting up campaigns, GTM, conversion tagging, and negative keywords.
- Lead Quality Control: Implement and maintain conversion tracking (calls, forms, offline conversions). Rigorously control lead quality through match types, negatives, audience layering, landing page alignment, and bid strategy selection.
- Creative: Write compelling, conversion-focused ad copy, headlines, and descriptions aligned with client goals and landing pages.
- Reporting & Measurement: Build and maintain clear performance reporting using Looker Studio. Monitor core KPIs and proactively define action plans for optimization based on data.
- Client & Internal Communication: Act as the primary client-facing expert, translating complex performance data into clear, non-technical explanations. Manage expectations and collaborate with internal teams to ensure smooth campaign operations.
- Process & Automation: Utilize automation and AI tools to speed up workflows, optimize processes, and ensure efficient onboarding. Use project management tools (ClickUp, Google) to manage tasks, priorities, and deadlines across accounts.
Requirements
- 3–5 years in a client-facing SEM / Google Ads role.
- Deep expertise in Google Ads lead generation (phone calls & form fills).
- Experience building Looker Studio reports for clients
- Proven experience managing multiple client accounts simultaneously in an agency or portfolio environment.
- Strong understanding of:
- Account structure, intent mapping, and performance diagnostics.
- Conversion tracking and lead quality control mechanisms (match types, negatives, audiences).
- Budget pacing and optimization.
- Comfortable operating with structured workflows, SOPs, and dashboards.
- Proactive mindset - identifying and addressing issues before they impact clients.
- Strong prioritization skills and comfort with managing multiple projects.
- AI and automation savvy; experience using ClickUp or similar project management tools is preferred.
About our culture
- We're a remote-first company that encourages our employees to work from where they're most productive.
- We work in tight-knit teams to cultivate an ownership mentality.
- We cherish curiosity and an obsession for details because we know these details are invaluable over the long run.
- We're hyper-focused on our achievements and our ability to execute our promises. We act with urgency.
- Work anywhere in the world for up to 3 months!
- We value families, by offering a parental leave program
- We offer a work-from-home stipend
- Your birthday (and our company's birthday) is a day off!
About our hiring process
Now: You upload your resume and complete a brief questionnaire.
Step 1: We arrange a video call with you to assess your abilities.
Step 2: Complete a take-home assignment and attend the second video interview soon after.
Step 3: You attend a third interview
Step 4: You meet one of the founders.
Step 5: You receive an offer.
AI in Recruitment - At Leap Tools, we leverage AI technology to enhance our recruitment process. These tools assist with tasks such as resume screening, sourcing prospective candidates, and to support administrative tasks for enhanced operational efficiency. Founders and senior leadership are directly involved in our recruitment process, and AI is never used to make the final hiring decision. We are committed to the responsible use of AI in our hiring practices.
Expected salary range, Ontario based: $70,000 - $100,000 + other benefits.
We value exceptional talent above all else. If your expectations or seniority sit outside the stated range, you should still apply. We can scale roles and compensation to match your unique situation.
This is an existing vacancy on the team.
Leap Tools is an equal opportunity employer committed to fostering an inclusive, equitable, and accessible environment. Accommodations are available on request for candidates taking part in all aspects of the interview process. If you require any accommodation, please contact us at ta@leaptools.com
Take the Leap. Apply now.
Our demo, in case you missed it: https://www.roomvo.com/rugdemo4r
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Cover letter
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You’re talking to someone who is tech illiterate. Pitch them on why they should consider SEM?
What’s one thing that has never failed you when devising an SEM strategy?
For a given customer, SEM success means generating leads at a low cost, but your cost per lead is too high; what do you do next?
Req ID: R22
