SEM Manager
Leap Tools
Canada · Remote
Posted on Feb 3, 2026
SEM Manager
Canada - Remote
Dealer
Remote
Full-time
About us
At Leap Tools, we are building the world's most advanced solutions for the interior décor industry. With customers in 80+ countries, our clientele includes Fortune 500 companies such as Home Depot, local retailers such as Alexanian's, and everything in between. We have been recognized as one of the fastest-growing tech companies by Deloitte for multiple years in a row, and we are looking for ambitious challenge-seekers to fuel our momentum and help us create an iconic global tech company.
About our product
Our technology lets you preview products in your own room before you buy them. Imagine you want to redesign your home and have been searching for new tiles for your kitchen, or a new rug for your living room. You definitely want to make sure it will look good in your space. We enable you to do that through our proprietary cutting-edge technology, presented in an extraordinarily simple and accessible way. Try our rug demo now! Simply upload a picture of your room using your mobile phone, and slide the rug under your coffee table: https://www.roomvo.com/rugdemo4r
About you
You’re a seasoned SEM leader who thrives at helping businesses get optimal digital visibility on Google, Meta and other key platforms. Your expertise in SEM strategies and hands-on approach is complemented by a robust track record of leading teams in the delivery of SEM services to customers.
Your leadership style is characterized by a commitment to excellence and a dedication to developing your team. You are adept at introducing and managing processes that enhance productivity and quality, ensuring your team not only meets but exceeds industry standards. Your vision extends beyond immediate goals, focusing on long-term success and sustainability.
What you’ll do
- Establish a practice: Spearhead the establishment and growth of our Search Engine Marketing (SEM) business segment, specifically targeting small, independent retailers
- Strategic planning: Develop and execute a comprehensive SEM strategy tailored for small retailers, encompassing keyword research, campaign planning, budget allocation, and performance analysis, all performed to scale across hundreds of retailers.
- Campaign execution: Oversee the creation, implementation, and optimization of SEM campaigns across multiple platforms (e.g., Google Ads, Meta), ensuring alignment with clients' goals and ROI targets.
- Tracking and reporting: Analyze ongoing campaigns, continuously improving their performance based on reported findings and latest trends.
- Business development: Identify and target potential clients within the small retailer market segment, establishing partnerships and fostering relationships to drive business growth.
- Team building: When the business segment grows successfully, lead the recruitment and development of a dedicated SEM team to support the expanding client base.
Requirements
- Proven track record in a client-facing SEM role.
- Extensive knowledge of SEM platforms, tools, and best practices, including but not limited to Google Ads, Bing Ads, Meta, keyword research tools, and analytics platforms.
- Strong analytical skills with the ability to interpret data and derive actionable insights to optimize campaign performance.
- Exceptional communication and presentation skills, with the ability to articulate complex SEM strategies in a clear and compelling manner.
- Extensive experience in building teams and setting them up for success with the right culture, tools, and processes.
- Entrepreneurial mindset with the ability to thrive in a startup environment, demonstrating initiative, creativity, and adaptability.
This is an existing vacancy on the team.
About our culture
- We're a remote-first company that encourages our employees to work from where they're most productive.
- We work in tight-knit teams to cultivate an ownership mentality.
- We cherish curiosity and an obsession for details because we know these details are invaluable over the long run.
- We're hyper-focused on our achievements and our ability to execute our promises. We act with urgency.
- Work anywhere in the world for up to 3 months!
- We value families, by offering a parental leave program
- We offer a work-from-home stipend
- Your birthday (and our company's birthday) is a day off!
About our hiring process
Now: You upload your resume and complete a brief questionnaire.
Step 1: We arrange a video call with you to assess your abilities.
Step 2: Complete a take-home assignment.
Step 3: Attend the second video interview soon after.
Step 3: You meet one of the founders.
Step 4: You receive an offer.
Take the Leap. Apply now.
Our demo, in case you missed it: https://www.roomvo.com/rugdemo4r
AI in Recruitment - At Leap Tools, we leverage AI technology to enhance our recruitment process. These tools assist with tasks such as resume screening, sourcing prospective candidates, and to support administrative tasks for enhanced operational efficiency. Founders and senior leadership are directly involved in our recruitment process, and AI is never used to make the final hiring decision. We are committed to the responsible use of AI in our hiring practices.
Leap Tools is an equal opportunity employer committed to fostering an inclusive, equitable, and accessible environment. Accommodations are available on request for candidates taking part in all aspects of the interview process. If you require any accommodation, please contact us at ta@leaptools.com
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Cover letter
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You’re talking to someone who is tech illiterate. Pitch them on why they should consider SEM?
What’s one thing that has never failed you when devising an SEM strategy?
For a given customer, SEM success means generating leads at a low cost, but your cost per lead is too high; what do you do next?
Req ID: R22
