Senior Copywiter
Knix Wear
Toronto, ON, Canada
Posted on Apr 4, 2025
Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest-growing intimate apparel brands in North America and are globally recognized as an innovator within the apparel space. We reach over 3 million customers through our online stores, Knix retail locations across North America and channels such as wholesale and Amazon. We are revolutionizing the apparel industry with our best-in-class customer experience, innovative products and brands Knix and Kt by Knix. Come join us if you are looking for a purpose-driven and authentic career!
About You:
You are an effective communicator and a skillful writer, with a passion for bringing product and brand stories to life. Challenges don't faze you—you're always eager to find creative solutions to obstacles. You're curious about people, the world around you, and how Knix products can help others live more freely.
As a Senior Copywriter, you're excited to take on the unique challenge of producing compelling copy for paid media campaigns. You’ll work closely with the Creative Team and collaborate across departments to craft content that drives results while staying true to the Knix voice.
The Opportunity
- Leading the production of written copy for key marketing channels, with a focus on digital advertising and social media.
- Collaborating with members of the Creative Team (writers, art directors, graphic designers, editors) to develop concepts and content for marketing materials.
- Assisting in the planning, production, and creation of video and photographic assets for marketing purposes.
- Meeting regularly with other Knix departments (Digital, Product Design etc.) to gather insights into our initiatives, products, and customers.
- Conducting independent research into trends and topics influencing the intimates category and the apparel industry in general.
- Focusing on creative problem-solving for paid media campaigns while ensuring consistency and impact across all written content.
Qualifications
- Post-secondary degree/diploma in Copywriting or a relevant field of study.
- Minimum 5-6 years of experience in copywriting, with a proven ability to conceptualize, write, and deliver compelling content for marketing channels, particularly in paid media.
- Demonstrated excellence in conceptual thinking, writing abilities, and creative solutions.
- Strong collaborator, eager to engage with team members and other departments.
- A deep understanding of digital advertising and direct response copywriting best practices.
How we Hire
Our people are what make Knix, Knix! Our people are passionate and have a strong belief in our mission. Our people are naturally curious and ambitious by nature. Employees feel respected and supported at Knix. We take an inclusive and equitable approach offering the same interview experience to every candidate we meet with. Knix is an equal opportunity employer, we celebrate everyone and their intersecting identities. We know and believe that diverse and inclusive teams empower us to make better decisions and inspire innovation so that we can better serve our customers and community. We are committed to providing reasonable accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance during the application process, please don’t hesitate to reach out! We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives to apply.