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Product Expert & Researcher



Toronto, ON, Canada · Vancouver, BC, Canada
Posted on Thursday, May 11, 2023

*About Keela *

Keela is on a mission to empower every social impact organization around the world with technology. We believe that access to powerful tools will change how nonprofits fundamentally work. We build and support software that we designed specifically for the needs of nonprofit organizations. Our team is passionate about excellence, and proud of our diversity and inclusion — something that we believe is a source of deep strength in our growing company. We are a team of builders and leaders truly dedicated to building a profitable, globally impactful, sustainable and ethical business. We are a close knit team of around 70 in Canada, the US, and Nepal. Our company is based in Vancouver, but operates almost entirely remotely. We are passionately driven to hit targets, help customers, and reach our next milestone. We love to win and we are driven by the understanding that every nonprofit that adopts Keela can do more good in this world, help more people and drive more positive impact, that is what motivates us every day.

*About the Role *

As Keela’s Product Expert, you will be responsible for acquiring a deep understanding of our product, its features, value proposition, and the nonprofit sector to effectively contribute to product development and strategic decision-making. As a key liaison between Keela’s Product and GTM Team(s), as well as the Office of the CEO, you will be responsible for addressing product-related inquiries, driving product improvements, and monitoring industry trends and competitor activities. Your ability to conduct research, support strategic initiatives, and collaborate with cross-functional teams will be essential to ensuring Keela's continued success in delivering innovative solutions for the nonprofit sector.


  • Acquire an in-depth understanding of our product, features, value proposition, and the nonprofit sector to effectively contribute to product development and strategic decision-making.
  • Serve as the primary point of contact for product-related inquiries, showcasing expert knowledge of our ideal customer profile and addressing questions about product features and customer use cases.
  • Collaborate with the Product team and other departments to gain insights into customer needs, driving product improvements and innovation.
  • Conduct market and competitor research to identify industry trends and monitor competitor activities, ensuring our products maintain a competitive edge in the market.
  • Conduct research on various topics as guided by the Office of the CEO, including product research, sector-specific non-profit organization research, and other relevant areas.
  • Assist the CEO's office in formulating business cases for strategic partnerships, product direction, and other key initiatives.
  • Work closely with Product Managers to determine the value of each product release, establishing metrics for measuring product success and ROI.
  • Ensure the execution of new features aligns with the overall vision and requirements for the product, working closely with cross-functional teams.
  • Support Product Managers in coordinating go-to-market releases by developing resources for updating, informing, training, and supporting go-to-market teams, as well as monitoring the progress and success of implementation efforts.
  • Support the Product and GTM team(s) efforts by developing feedback loops for data collection and analysis as well as ensuring alignment on activities and initiatives.
  • Support the Office of the CEO in maintaining important relationships within the sector by organizing communications and touchpoints with key stakeholders.
  • Contribute to the overall success of the company by collaborating with cross-functional teams, and proactively identifying opportunities for improvement and business growth.


  • Bachelor's degree in Business, Computer Science, Design, User Experience, Human-Technology Interaction, or a related field (strongly recommended).
  • 2-3 years of experience in a SaaS product-related or customer support role, with cross-functional exposure.
  • Strong understanding of SaaS products, their business applications, and customer-centric approach.
  • Excellent communication and interpersonal skills, with the ability to simplify complex concepts and collaborate effectively.
  • Analytical mindset, problem-solving abilities, and a focus on product success.
  • Ability to thrive in a fast-paced, dynamic startup environment and adapt to change.
  • Self-motivated, eager to learn, passionate about technology and product development, and takes ownership of work.
  • Ambitious, results-oriented, and skilled at both planning and hands-on execution, while maximizing resource utilization.


The salary range for this role is $50,000 to $60,000 CAD per year, plus benefits.

This is a full-time role, remote role.

Keela is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

How to Apply

Please send your resume and a cover letter detailing why you'd be a great fit for the role, to hire{at} We look forward to hearing from you!

Only applications emailed as above will be considered.