Work In Tech

iLobby is the global leader of SaaS-based enterprise visitor management system, with an easy, reliable and innovative platform that has become an integral part of day-to-day operations for major governments, banks, airports, manufacturers, and Fortune 500 companies worldwide. With iLobby, we help clients succeed in tracking, managing, and monitoring who is in their building – while increasing security and efficiency.

At iLobby, we are focused on creating an innovative and collaborative working culture where we value the contribution of each individual. Employee engagement is a key focus area for us and we encourage participation and the sharing of information and ideas.

In being a great place to work, we are proud to offer a range of experiences and opportunities that will help our employees to achieve their career and personal goals and enable them to live a healthy and balanced life.

This is a hybrid position where you'll be required to be in office at least two days a week with the flexibility to work from home the remaining days if desired.

About the Role

As a Product Marketing Manager at iLobby, you’ll be a driving force in translating product strategy into impactful go-to-market plans that deliver measurable results. In this role, you’ll collaborate closely with teams across product, sales, marketing, and customer success to create positioning and messaging that resonate with the market. From leading product launches to enabling internal teams with the tools and insights needed to succeed, you’ll help shape how iLobby’s innovative solutions are presented and adopted in the market.

Responsibilities:

Product Subject Matter Expert:

• Liaise with the product team to secure product knowledge.

Product Positioning & Messaging:

• Craft compelling and differentiated messaging for our products.

Go-to-Market Strategy:

• Plan and execute product launches in collaboration with the cross-functional team, including Product Management, Sales, Marketing, and Customer Success.

Market Research & Insights:

• Regularly conduct market research, customer interviews, and competitive analysis to help inform product roadmaps, pricing, and go-to-market decisions.

Product Content Creation:

• Develop internal and external marketing collateral and tools to educate GTM team.
• Develop tools for the GTM team, including decks, battlecards, and one-pagers to help them effectively position and sell our products.
• Partner with our Sales Enablement counterparts to help create effective product training.

Skills and Experience

• Experience in SaaS product marketing. A minimum of 3-5 years in a similar role is essential to hit the ground running and make an immediate impact.
• Exceptional storytelling skills. You’ll translate complex product features into compelling messaging that sparks interest in the market while building excitement and trust with our customers.
• A collaborative mindset. Success in this role requires working seamlessly with cross-functional team members, so being a team player is non-negotiable.
• Strong multitasking abilities. With multiple initiatives on the go, you’ll need to manage competing priorities and keep everything moving forward.
• Research and analytical skills. Understanding evolving market needs and the competitive landscape is critical. You’ll gather data and insights to shape differentiation strategies and position our products effectively.
• Creative problem-solving. We’re looking for someone who can think outside the box to drive product and feature adoption in innovative and impactful ways.

Why work at iLobby?

iLobby is the global leader in enterprise visitor management, helping complex enterprises digitize, optimize, and automate their key facility process – from streamlined visitor management to emergency evacuation, our Facility OS Platform is cutting edge and driving significant value with our customers.

We work hard and play hard and we do both with passion and respect for one another. Our company promotes a fast-paced, fun, friendly, and highly collaborative work environment that provides:

🩺Comprehensive health coverage (includes Dental and Vision coverage)

🏠A Hybrid work environment with our office based in North York, Toronto

💡Opportunity for advancement and growth

🍕 Catered Events, Snacks, Drinks – You won’t go Hungry!

🥳 Birthday and Life Celebrations

🎉 Two annual parties in a year

iLobby Commitment

We believe that a diverse team is the key to innovation and growth. We are an equal opportunity employer that value diversity at our company and encourage all candidates to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

iLobby will accommodate individuals with disabilities through each stage of the recruitment and selection process. Please advise us of any needs when your interview is booked, and we will do our best to meet your needs.

Please note that all candidates must be legally eligible to work in Canada.

Background and Reference Checks

Any offer of employment may be conditional upon full background checks including a criminal record check, a credit check and employment and educational verifications. A reference check will also be conducted.

iLobby thanks all candidates for their interest, however only those selected to continue in the process will be contacted.

iLobby Website: www.ilobby.com

Follow us on LinkedIn: https://www.linkedin.com/company/ilobby-visitor-management

Office location: 5255 Yonge St, Suite 1500 North York, ON M2N 6P4

To apply: Please apply through LinkedIn