Pronounced as /ˈɡaīdəns/, Giden is a creator marketplace for the home decor and furnishing industry. It serves to empower interior designers as creators to monetize content creation and for manufacturers to discover designer influencers and create marketing campaigns. We have helped businesses 10x their amount of interior designer generated video content, so they can drive higher conversions, traffic, and referrals online. We are streamlining the way home decor and furnishing manufacturers manage their media buying and affiliate collaborations. Giden originates from Gaiden, a Japanese-language word meaning "side story" or "tale." We set out to build a company that captures and shares the people and stories behind our homes. Our name is a reflection of the collective of individuals – designers, brands, manufacturers, and artisans – who rally together to craft these curated personal spaces.
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