Marketing Specialist
Fraction Technologies Inc.
Marketing & Communications
Vancouver, BC, Canada
Posted on Mar 22, 2025
Job Overview
We are seeking a dynamic Marketing Specialist who excels at creating compelling content and executing effective campaigns. In this role, you'll drive our brand's growth through innovative promotional strategies, both online and offline, and engaging marketing events. By working closely with the sales team, you will ensure that your marketing initiatives are perfectly aligned to boost our overall sales efforts. Your strong analytical skills will be essential in monitoring campaign performance and shaping future strategies.
Key Responsibilities
- Broker Engagement: Build and nurture strong relationships with mortgage brokers through targeted email campaigns, social media initiatives, industry events, and creative outreach programs.
- Performance Tracking: Monitor, analyze, and report on the success of your campaigns and events, using data-driven insights to optimize future efforts.
- Content Creation: Develop engaging marketing content for both digital platforms and traditional media channels.
- Sales Collaboration: Equip the sales team with innovative marketing materials and campaign strategies that drive leads and support sales goals.
Qualifications
- Channel Mastery: Demonstrated understanding of various marketing channels and a proven ability to execute successful campaigns.
- Proactive & Results-Driven: A strong work ethic and a track record of innovative problem-solving in past marketing roles.
- Collaborative Spirit: Excellent communication skills and the ability to work seamlessly with cross-functional teams, particularly sales.
- Proven Experience: Provide concrete examples of how you have successfully leveraged diverse marketing strategies to achieve tangible results.
- If you're ready to make a significant impact and drive our marketing success, we want to hear from you!