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Marketing Assistant (Co-op: Winter Term)

evolutionQ

evolutionQ

Marketing & Communications
Waterloo, ON, Canada
Posted on Tuesday, August 22, 2023

Marketing Assistant (Co-op Student)

Position

Reporting to the Director of Marketing and working closely with our go-to-market (GTM) team, you will support a narrative-led and data-driven strategy for an emerging quantum cybersecurity company.

Are you ready to learn how to optimize revenue growth? evolutionQ delivers robust software that enables simple and scalable multi-vendor deployments of quantum-safe QKD networks. Our customers are future-focused organizations in finance, telecommunications, aerospace, and government.

As our trusty Marketing Assistant, you will be responsible for a variety of tasks and projects including corporate storytelling, content development, prospect research, data-analysis, and revenue reporting.

Responsibilities

  • Conduct market research and analyze data to refine our ideal customer profile (ICP)
  • Employ marketing analytics techniques to gather important data (website engagement, SEO rankings etc.)
  • Assist with planning of events and campaigns
  • Create, design, and iterate on thought-leadership presentations
  • Compose content for the company website and newsletter
  • Draft copy for campaign emails, landing pages, digital ads, and other communications
  • Liaise with key external contacts
  • Support and assist team with webinar coordination, administrative, and logistics duties
  • Leverage internal CRM tools to run reports, track campaign metrics, and update KPIs
  • Suggest improvements and optimization to existing tactics to improve campaign performance

Requirements and skills

  • Demonstrated professionalism in all correspondence
  • Well-organized with a customer-oriented approach
  • Effective communication skills for both technical and business audiences
  • Strong planning and organizational skills
  • Creative storyteller
  • Ability to manage multiple projects in a dynamic environment
  • Passion for emerging technologies
  • Interested in learning the basics of business strategy
  • Curious about data and trends and how those affect marketing success

A tip for new job seekers: If you're not a 100% super-duper perfect fit, you should still apply. This job is for learning new things!