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Alliance Marketing Manager - AWS, Deloitte Global

Dataperformers

Dataperformers

Marketing & Communications
Canada · Multiple locations
Posted on Friday, September 8, 2023

Job Type: Permanent 
Reference code: 124518   
Primary Location: Toronto, ON  
All Available Locations: Toronto, ON; Burlington, ON; Ottawa, ON 

 

Our Purpose

 

At Deloitte, we are driven to inspire and help our people, organization, communities, and country to thrive. Our Purpose is to build a better future by accelerating and expanding access to knowledge. Purpose defines who we are and gives us reason to exist as an organization.

 

  • Enjoy flexible, proactive, and practical benefits that foster a culture of well-being and connectedness. 
  • Experience a firm where wellness matters.
  • Be expected to share your ideas and to make them a reality.
     

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Do you thrive on developing creative and innovative insights to solve complex challenges? Want to work on next-generation, cuttingedge products and services that deliver outstanding value and that are global in vision and scope? Work with premier thought leaders in your field? Work for a world-class organization that provides an exceptional career experience with an inclusive and collaborative culture?

What will your typical day look like?

 

 

The Alliance Marketing Manager is responsible for the development and implementation of integrated marketing campaigns, client-facing programs and event sponsorships. You will have the opportunity to oversee aspects of the AWS global marketing strategy, content development, core messaging and positioning, creative direction, and campaign management. You will create targeted marketing campaigns to drive pipeline, create visibility, and strengthen the AWS Alliance globally.

 

As the Alliance Marketing Manager, you will be responsible for driving alliance marketing programs, building internal and external awareness of technology solutions in a fast-paced team environment. You will develop a broad understanding of Deloitte market offerings and solutions to create effective alliance marketing initiatives. In this hands-on role, you must be an exceptional communicator with critical thinking and proactive problem-solving skills. This position will work under the direction of the Global AWS Alliance Marketing Leader.

 

Work You’ll Do

 

  • Plan and deliver effective marketing programs collaborating with US and global counterparts which build pipeline and eminence for alliance programs and drive business growth for go-to-market initiatives
  • Create and leverage strategic messaging and positioning to differentiate Deloitte and advance awareness of capabilities, offerings, solutions and successes across the broader organization and in the marketplace
  • Produce deliverables including thought leadership (whitepapers, reports, surveys, etc.), Deloitte-hosted and third-party events, externally facing videos and webcasts, speaking opportunities for alliance leaders, social media and blogging, and digital advertising
  • Ensure compliance with legal and brand standards for marketing deliverables as appropriate
  • Maintain project timelines and deliverables to ensure successful execution of programs with reporting and tracking of leads; consult and collaborate with stakeholders to clearly define requirements and expected results
  • Collaborate with key relationship managers, alliance, and sales teams to develop integrated alliance marketing campaigns
  • Design event strategy for annual conferences, regional events, roundtables and alliance sponsored events; Execute agreed upon plans to support initiatives within described budgets
  • Maintain processes to ensure consistently high quality of marketing deliverables, coordinating internal service providers and external vendors supporting projects as required
  • Contribute to the success of the marketing team by sharing marketing best practices
  • Track, monitor and measure the effectiveness of marketing activities and contribute to the creation of ROI reports

About the team

 

At Deloitte, we expect results. Incredible—tangible—results. And Deloitte Global professionals play a unique role in delivering those results. We reach across disciplines and borders to serve our global organization. We are the engine of Deloitte. We develop and lead global strategies and provide programs and services that unite our network. In Deloitte Global, everyone has an opportunity to lead. We see the importance of your perspective and your ability to create value. We want you to fit in—with an inclusive culture, focus on work-life fit and well-being, and a supportive, connected environment; but we also want you to stand out—with opportunities to have a strategic impact, innovate, and take the risks necessary to make your mark. Deloitte Global supports our talented professionals in answering the question: What impact will you make?

 

Global Ecosystems & Alliances is at the core of the firm's strategy, working hand-in-hand with industries and practice areas to orchestrate expansive business ecosystems of client and alliance relationships to solve the most complex challenges in exponentially powerful ways. By combining leading technology with our time-tested business acumen and strong industry relationships, we bring complete, scalable solutions that can help our clients not only survive—but thrive—in a world of constant change.

Enough about us, let’s talk about you

 

You are someone with:

 

  • Bachelors degree in Marketing or related field
  • Minimum 8 years of enterprise B2B marketing experience in professional services
  • Experience in creating demand generation programs and digital marketing strategies
  • Strong performance in developing, managing and executing multichannel marketing programs, with a collaborative mind-set, to consistently deliver high quality results
  • Experience in developing digital advertising, branding and social media to support event marketing activations
  • Experience creating written messaging, thought leadership and B2B collateral as well as presenting concepts and ideas to colleagues, internal clients and alliance partners
  • Experience leading by influence and ability to work within a matrix organizational structure with a persistent focus on client service (both internal and external)
  • High proficiency with MS Excel, Word, and PowerPoint
  • Up to 30% travel required

 

Preferred:

  • Minimum 3 years of prior relevant experience with technology alliance marketing experience preferred
  • Experience in managing marketing teams
  • Experience working with a team in a virtual mode with remote resources

 

Skills:

  • Ability to synthesize information to create powerful, succinct materials; familiarity with integrating various technologies and tools to support marketing efforts
  • Proven management capabilities with excellent written and oral communications skills
  • Strong project management and problem-solving skills; flexibility and adaptability
  • Demonstrable organization skills and ability to prioritize multiple tasks simultaneously and keep time sensitive, highly visible projects running smoothly

 

Our promise to our people: Deloitte is where potential comes to life.

 

Be yourself, and more.

We are a group of talented people who want to learn, gain experience, and develop skills. Wherever you are in your career, we want you to advance.

You shape how we make impact.

Diverse perspectives and life experiences make us better. Whoever you are and wherever you’re from, we want you to feel like you belong here. We provide flexible working options to support you and how you can contribute. Be the leader you want to be.

Be the leader you want to be

Some guide teams, some change culture, some build essential expertise. We offer opportunities and experiences that support your continuing growth as a leader.

Have as many careers as you want.

We are uniquely able to offer you new challenges and roles – and prepare you for them. We bring together people with unique experiences and talents, and we are the place to develop a lasting network of friends, peers, and mentors. Our TVP is about relationships – between leaders and their people, the firm and its people, peers, and within in our communities.

The next step is yours

 

At Deloitte, we are all about doing business inclusively – that starts with having diverse colleagues of all abilities. Deloitte encourages applications from all qualified candidates who represent the full diversity of communities across Canada. This includes, but is not limited to, people with disabilities, candidates from Indigenous communities, and candidates from the Black community in support of living our values, creating a culture of Diversity Equity and Inclusion and our commitment to our AccessAbility Action PlanReconciliation Action Plan and the BlackNorth Initiative.

We encourage you to connect with us at accessiblecareers@deloitte.ca if you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations) or indigenouscareers@deloitte.ca  for any questions relating to careers for Indigenous peoples at Deloitte (First Nations, Inuit, Métis).

By applying to this job you will be assessed against the Deloitte Global Talent Standards. We’ve designed these standards to provide our clients with a consistent and exceptional Deloitte experience globally.
Deloitte Canada has 30 offices with representation across most of the country. We acknowledge our offices reside on traditional, treaty and unceded territories as part of Turtle Island and is still home to many First Nations, Métis, and Inuit peoples. We are all Treaty people.