Digital Program Manager
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Description
- Design and optimize post-sale digital programs across the lifecycle (onboarding, adoption, renewal, expansion).
- Build scalable digital programs (email, in-app, webinars) focused on adoption and retention outcomes.
- Develop strategies tailored to Conexiom’s tiered account model, optimizing digital success programs for strategic, managed, and commercial accounts.
- Leverage data from Gainsight, Salesforce, and product analytics to identify engagement gaps, health risks, and opportunities to drive expansion and reduce churn.
- Create automated workflows and triggers based on product usage and lifecycle stage to proactively engage customers at scale.
- Partner with Customer Success, Marketing, and Enablement to create seamless, data-driven journeys that enhance customer value realization.
- Collaborate with key stakeholders in marketing and customer enablement to create and deliver 1:many resources such as onboarding guides, knowledge base articles, help-center content, customer webinars, and product walkthroughs.
- Deliver adoption and retention insights back to CS leadership, Product, and Marketing.
- Leverage AI and automation to scale engagement and differentiate Conexiom’s CS model.
- Ensure programs align with CS objectives, while Marketing owns product launches and brand messaging.
- Define, track and influence KPIs related to adoption, engagement, and customer health across digital channels.
- Use A/B testing, campaign analytics, and behaviour data to measure success and continuously improve program performance.
- Provide CS leadership with program insights to inform retention and expansion strategy.
- 5+ years of experience in Customer Success, Digital Success, Customer Marketing, or Lifecycle Marketing roles in a SaaS environment.
- Proven success designing and executing digital customer success programs that drive adoption, renewals, and expansion.
- Hands-on experience with customer engagement platforms such as Gainsight, Salesforce, marketing automation platforms, in-app messaging, or customer journey orchestration tools.
- Strong data-driven mindset — comfortable leveraging analytics, segmentation, and customer health scoring to inform strategy.
- Excellent communicator with a track record of creating compelling, customer-facing content.
- Highly collaborative and thrives in a fast-paced, cross-functional environment.
- A self-starter with the ability to manage multiple priorities and projects with minimal oversight.
- Industry Knowledge: Familiarity with manufacturing, distribution, supply chain, or ERP systems is a plus.
- Customer Success Platforms: Hands-on experience with Gainsight, ChurnZero, or similar Customer Success tools.
- Certifications: Customer Success certifications (e.g., Gainsight, SuccessCOACHING, or Growth Molecules) or relevant industry certifications.
This job is no longer accepting applications
See open jobs at Conexiom.See open jobs similar to "Digital Program Manager" Work In Tech.