Content & Media Specialist
Circuit Stream
Marketing & Communications
Calgary, AB, Canada
Posted on Apr 24, 2026
Content & Media Specialist
Description
Meet Circuit Stream
Where education meets innovation. At Circuit Stream, we offer skill-based, online programs for adults ready to upskill or reskill and an innovative summer camp experience for youth in fields like technology, business and healthcare. We partner with the best universities in North America to deliver hands-on, applied learning that opens doors to future opportunities. Whether you're building your career or helping others build theirs, you’ll thrive in a fast-paced environment that values innovation, results, personal growth, and a collaborative team culture.
Why You’ll Love This Role
As a Content & Media Specialist, you will build and operate the media engine behind Circuit Stream’s brand and customer acquisition. You will create, coordinate, and scale high-converting short-form content across organic and paid channels, helping grow the brand into a $10M+ education company in Canada and expand into key U.S. markets. This is a fast-paced, high-impact role for someone who thrives on execution, creativity, and measurable performance.
Key Responsibilities
- Own and operate Circuit Stream’s content engine from ideation to publishing, focusing on high-volume, high-performing short-form content.
- Develop repeatable content systems including hooks, formats, and scripts at scale (e.g. 10 hooks x 10 formats x 10 variations).
- Identify, source, and coordinate talent such as creators, instructors, and students.
- Stay current with trends, platform changes, and viral formats, adapting them into high-converting content.
- Collaborate with the paid media team to test and scale content that drives leads and enrollments.
- Build a strong content pipeline to support expansion into key U.S. markets (e.g. Texas, Seattle, Florida).
- Produce content that competes with top 1% of creators in our category.
Role Requirements
- 2–5+ years of experience creating high-performing short-form content (TikTok first mindset).
- Proven ability to drive conversions through content, not just views.
- Strong understanding of hooks, storytelling, and audience engagement in the first 1-5 seconds.
- Solid foundation in copywriting and understanding how to write to capture attention, build curiosity, and drive action.
- Experience sourcing and managing talent or creators.
- Strong writing skills for short-form scripts and direct-response style ads.
- Highly execution-focused with a builder mindset, not just a strategist.
- You have a portfolio of content that you have created or helped produce and can clearly speak to what worked.
- DTC growth experience is an asset.
Does this sound like you?
- You focus on performance and conversion, not just brand storytelling.
- You thrive in fast-paced environments with rapid testing and iteration.
- You are comfortable producing and publishing content frequently.
- You have strong opinions on what makes content effective.
What’s In It For You
- Competitive compensation aligned with skills and experience.
- Creative ownership and freedom to shape content direction.
- A fast-moving, high-impact team environment.
- Opportunity to build a media engine from the ground up.
- Health and dental benefits including wellness services.
- Catered team lunches every Friday.
- Access to a private gym at the office.
Our Values (Part of everything we do!)
- Curiosity: We ask questions, seek feedback, and continuously improve.
- Courage: We take risks and embrace challenges as part of growth.
- Ownership: We take responsibility and follow through on commitments.
- Bias for Action: We move quickly and take action.
- Objective: We use data to guide decisions and measure impact.
- Open: We value an open mindset and honest communication.
- Learner First: We prioritize the student experience in everything we do.
Compensation
- Competitive salary based on experience
Ready to Apply?
Submit your resume, portfolio (Include 2–3 examples of content you’ve worked on, the goal, and performance results) and a short video introduction. We are excited to learn more about you and how you can help shape our content and media strategy!
