Benji is a financial management platform designed for self-employed individuals, particularly freelancers and creators. It simplifies the process of tracking expenses, identifying potential tax write-offs, and filing taxes, all in one place. With features like automated transaction categorization, unlimited bank connections, and access to dedicated bookkeepers, Benji differentiates itself from traditional accounting software by offering a more user-friendly and efficient solution. The platform is scalable, catering to various customer segments from side hustlers to full-time self-employed individuals, and it has gained traction by allowing users to find significant tax savings, making it an attractive option in the financial tech market.
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