Work In Tech

🚀 Join Beeye, the acclaimed B Corp revolutionizing resource and task management for accounting firms. Commended by the Canadian Government's Research Council, and recognized as the 'Accounting Fintech Startup of the Year 2023' and as 'Great Canadian Innovators' by Microsoft, we stand at the vanguard of our industry. 🏆

With a global client base and team, we're scaling fast and we need your marketing expertise to help make Beeye the go-to name in resource management.

About the role

Despite our powerful, unique capabilities used by hundreds of firms, we are somewhat of a hidden gem. We shouldn’t be the best kept secret in resource management, and that’s where you come in!

We need a hands-on B2B SaaS marketing manager to get the word out there, creating compelling content and campaigns to engage enterprise audiences, build pipeline, and elevate our global presence.

We are a fast-moving company working towards ambitious goals, so you have a lot of scope to shape our marketing strategies.

Initial responsibilities include:

• Database management: Use scraping, automation, and data tools to clean, build and maintain HubSpot database accuracy for effective outbound marketing and reporting
• Campaign Strategy: Collaborate with marketing and sales leadership to define segments and content themes for lead generation and nurture campaigns
• Outbound Execution: Build and execute multi-channel campaign plans (e.g email, LinkedIn) that initiate and support lengthy sales cycles at enterprise-sized firms.
• Content Creation: Use approved messaging frameworks to produce and publish content, such as blog posts, emails, LinkedIn posts, and customer success stories.
• Website management: Maintain and improve the website with conversion optimization in mind
• Innovation autonomy: Experiment with videos, podcasts, webinars and other formats to raise awareness of Beeye and generate new inquiries
• Data-driven Testing: Continuously test and iterate channels, personas, formats etc. and suggest improvements, then publish playbooks that allow us to scale successes.
• Sales Support: Support the sales team with pre, during, and post event outreach and marketing activities to maximize ROI of event and partner investments.
• Market knowledge: Stay abreast of accounting and resource management trends and regulations, tying these back to content and campaigns that demonstrate our value to customers.

What you bring:

• 5+ years’ experience in a marketing function generating 5-6 figure ARR deals for a B2B sales-led (rather than PLG) software company
• Demonstrable hands-on experience with marketing automation, website CMS, and CRM (HubSpot preferred)
• Proven ability to use AI and other marketing tools to maximize productivity and quality
• Data-driven and analytical, with a test and iterate mindset
• Focused, proactive, and organized, able to prioritize tasks in-line with company goals
• Adaptable writing style for tailoring content to different segments, personas, formats, and objectives.
• Seeks feedback and collaboration with a growth mindset
• Fluent in English; conversational French and other languages a plus

Bonus if you have:

• Previously contributed to a start-up to scale-up SaaS journey
• Experience marketing to key personas in accounting firms
• Knowledge of resource management in professional services firms
• Skills with design tools such as Figma, Adobe Canva

Why join us:

• Full-time, permanent role with a competitive salary tailored to your experience.
• Comprehensive professional training and continuous personal development opportunities.
• A flexible hybrid work model, blending in-office collaboration with the convenience of remote work.
• The opportunity to collaborate and grow with an award-winning team, making huge impact for its size, and recognized for its excellence in the industry.

Company Overview:

Beeye is a multi-award winning B Corp headquartered in Montreal, Canada, leading the charge in transforming workforce planning. Hundreds of accounting firms from small businesses to the Big 4, across 10 countries, trust Beeye to plan millions of tasks a year.

But Beeye is more than a pioneering AI SaaS scale-up. We are a dynamic ensemble of around twenty professionals, spanning 4 countries, united in our mission to revolutionize resource management. Our AI-driven solution delivers not just efficiency, but clarity and precision to elevate profitability, utilization, client retention, and employee well-being. By ensuring the optimal alignment of tasks, people, and timelines, we've rendered cumbersome spreadsheets obsolete.

As a B Corp certified enterprise, Beeye is at the forefront of merging profit with purpose, underscoring our dedication to societal betterment and global community impact. Supported by international investors, we are on the brink of an exciting new era of growth and innovation, all while contributing positively to society. We invite you to join us in this journey, as we continue to redefine the landscape of resource management and set new standards for the industry.