Alert Labs

Alert Labs is a Canadian technology company specializing in smart building monitoring solutions that help property managers, condo boards, and building owners prevent costly damage, reduce risk, and operate more efficiently. Our hardware and software platform provides real‑time insights into water usage, leaks, environmental conditions, and equipment performance empowering customers to make data‑driven decisions that protect their assets and reduce operational costs.

We partner with organizations across North America in property management, construction, insurance, and building operations. With strong market demand and a reputation for reliability and innovation, Alert Labs is expanding its sales team to support rapid growth.

Job Description

We are seeking a Senior Territory Sales Representative who thrives in a hunter‑driven environment. This role is focused on new business acquisition, high‑volume outbound activity, and solution‑based selling. You will be responsible for identifying prospects, generating opportunities, and closing deals across North America.

This is not an account management role it’s a proactive, high‑impact sales position ideal for someone who excels at cold outreach, pipeline management, and value‑driven conversations.

Position Overview

The Senior Territory Sales Manager responsible for driving new business across North America through proactive outreach, cold calling, and solution‑based selling. This role requires a true hunter mindset someone who thrives on finding, developing, and closing new opportunities while managing a high‑volume pipeline.

Key Responsibilities

New Business Development

• Conduct high‑volume cold outreach to generate new opportunities
• Build and manage a pipeline of 40+ active opportunities per month
• Drive net‑new revenue with an average deal size of +$15K
• Identify and pursue prospects across North America
• Apply solution‑selling and value‑selling techniques for both hardware and software offerings
• Create outbound campaigns targeting Ideal Client Profiles (ICPs) in partnership with Marketing and Business Enablement
• Use creative strategies to reach decision‑makers and book high‑quality sales appointments

Lead Qualification and Pipeline Growth

• Qualify inbound leads and convert them into sales‑ready opportunities
• Segment and prioritize leads from marketing campaigns to support Account Executives
• Validate trade‑show leads and ensure proper post‑event follow‑up
• Develop leads from marketing initiatives and consistently meet outreach quotas (calls, emails, sequences)

Client Engagement

• Sell into property management companies, condo boards, construction groups, and insurance‑related sectors
• Understand client challenges and present tailored, ROI‑driven solutions
• Deliver product demos, proposals, and value‑based presentations
• Build long‑term relationships with new and existing customers

Process Improvement and Sales Operations

• Analyze CRM and marketing data to identify what’s working and what needs improvement
• Contribute to the enhancement of email templates, call scripts, and outreach sequences
• Support complementary sales operations tasks such as quotes, order processing, and coordination between Sales Development, Sales, and Customer Success
• Act as a subject matter expert and evangelist for Alert Labs’ products and solutions

Qualifications

• 2+ years of previous BDR (Business Development Representative), SDR (Sales Development Representative), or outbound sales experience
• Proven success in outbound sales or business development
• Experience selling into property management, condo/strata management, construction, or insurance
• Previous experience developing leads from marketing campaigns and meeting sales quotas through cold calling, emailing, and other outbound strategies

Experience selling into:

• Property management
• Condo/strata management
• Construction or building services
• Insurance (risk mitigation, asset protection)
• Previous experience developing leads from marketing campaigns and meeting sales quotas through cold calling, emailing, and other outbound strategies

Backgrounds that have performed well include:

• Security system installers
• Construction professionals
• Insurance professionals
• Former property managers

Sales and Technical Skills

• Strong cold‑calling ability and comfort establishing rapport via phone, email, or video
• Highly organized with the ability to manage 40+ active deals simultaneously
• Strong time management and prioritization skills
• Exceptional written, verbal, and listening skills
• Proficient with ZoomInfo, LinkedIn Sales Navigator, Salesforce, Pardot, or other marketing automation tools
• Ability to apply solution‑selling and value‑selling techniques for both hardware and software
• Creative strategies for targeting decision‑makers and booking high‑quality sales appointments

Education

• Post‑secondary education in Business, Marketing, Communications, or a related field is considered an asset but not require

Why Join Alert Labs

You’ll be joining a fast‑growing company with strong market momentum and genuine opportunities for career advancement. You’ll work with an innovative hardware‑plus‑software product suite that is in high demand across North America. You’ll collaborate with a supportive, team‑oriented group spanning Sales and Customer Success. The role offers competitive compensation with significant earning potential, along with full health and wellness benefits from day one, including a Health Spending Account. You’ll thrive in an inclusive, engaging culture that values teamwork, curiosity, and continuous improvement. The company also provides RRSP matching to help you build long‑term financial security.

Total Rewards Package

At Alert Labs, we believe in investing in the well‑being and long‑term success of our employees. Our Total Rewards package includes a competitive base salary, performance‑based incentives, comprehensive health and wellness benefits, and retirement program options. We also offer paid time off, opportunities for professional development, and recognition programs that celebrate individual and team achievements.

Our Commitment to Inclusion

Alert Labs is committed to fostering an inclusive, accessible, and equitable workplace where every individual feels valued and supported. We welcome applicants from all backgrounds and experiences, and we believe that diverse perspectives strengthen our team and our impact. If you require accommodation during any stage of the application or employment process due to a disability (visible or invisible, temporary or permanent), please let us know we are committed to providing the support you need.